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WorksheetsNETFLIX
Total questions: 10
Worksheet time: 3mins
Which of the following is NOT true about Netflix’s local promotional events in Malaysia?
Events help engage fans and celebrate new releases
Netflix hosts immersive activities like themed pop-ups and fan experiences
These campaigns generate hype and social media buzz
Netflix avoids organising any physical events and relies only on online promotion
What is the purpose of Netflix organising local promotional events in Malaysia?
To increase subscription prices
To celebrate new releases and engage fans
To replace cinema screenings
To promote offline gaming
What is one way Netflix localises its platform for Malaysian audiences?
Provides Korean-only subtitles
Offers Malay subtitles and dubbing
Removes Malaysian content from the homepage
Only recommends Hollywood movies
What is the main purpose of Netflix collaborating with local filmmakers?
To diversify Hollywood content
To reduce subscription prices
To remove competition
To increase cultural relevance through licensed Malaysian films
What helps Netflix make accurate recommendations?
Using a lot of user data
Guessing
Showing random shows
Only recommending new movies
What major change is occurring in how Malaysian consumers watch television due to the rise of streaming services?
Viewers now prefer fixed broadcasting schedules
Viewers are increasingly switching to on-demand viewing
Local broadcasters face less competition
Fewer Malaysians watch content on mobile devices
What effect have streaming services had on Malaysian viewers expectations for entertainment content?
They have lowered expectations for production quality
They have increased demand for high-quality, diverse, and original content
They have reduced interest in global content
They have made personalized recommendations less important
What is one major reason Malaysians prefer Netflix over traditional TV?
Fixed broadcast schedules
On-demand viewing flexibility
Limited content variety
More advertisment
What does Dot-com Bubble crisis to do with Netflix betterment?
Was the cause of Netflix to go on a downfall
Made Netflix rich overnight
Made Netflix to Adapt and improve business in a effective and innovative way
Totally was not related to Netflix as it was other field related crisis.
Which of the following is a pricing strategy Netflix used in Malaysia to attract more subscribers?
Offering only one fixed premium plan for all users
Lowering the Basic plan price from RM35 to RM28 in 2023
Increasing all plan prices without any affordable options
Removing mobile-only plans to focus on TV subscriptions
