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Introduction - The Man Without Quantities

Total questions: 38

Worksheet time: 19mins

Name
Class
Date
1.

Which theory deals with signs and how we find meaning in phenomena such as films, songs, fashions, advertisements, and so on?

a)

Semiotic theory

b)

Cognitive theory

c)

Behaviorist theory

d)

Structuralist theory

2.

Which theory deals with how lighting, color, cutting, sound, music, camera shots, and related matters generate ideas, feelings, and emotions in audiences?

a)

Aesthetic theory

b)

Structural theory

c)

Cognitive theory

d)

Narrative theory

3.

Which theory deals with unconscious elements in our thinking and behavior?

a)

Psychoanalytic theory

b)

Behaviorism

c)

Humanistic theory

d)

Cognitive theory

4.

Which theory deals with institutions and groups and matters such as race, gender, religion, and class?

a)

Sociological theory

b)

Economic theory

c)

Political theory

d)

Psychological theory

5.

Which theory concerns itself with power, control, and resistance in groups and societies?

a)

Political theory

b)

Economic theory

c)

Social contract theory

d)

Game theory

6.

Which theory focuses on culture and the enculturation process by which people are taught to fit into their cultures?

a)

Anthropological theory

b)

Behaviorist theory

c)

Cognitive theory

d)

Humanistic theory

7.

Which theory investigates how literary works (of all kinds) generate their effects, the various artistic devices writers use, and the role that 'readers' play?

a)

Literary theory

b)

Structuralism

c)

Postcolonial theory

d)

Feminist theory

8.

Which theory concerns itself with matters such as how we know about the world, the status of knowledge, ethical issues, and principles of reasoning and logic?

a)

Philosophical theory

b)

Economic theory

c)

Political theory

d)

Scientific theory

9.

Which theory studies change over time—what happened, how it happened, and theories and suggestions about why it happened?

a)

Historiography theory

b)

Structuralism theory

c)

Functionalism theory

d)

Positivism theory

10.

Which theory deals, when considering media, with how a given text (such as the film Skyfall) or other phenomena are perceived and the role that a given text plays in interpretation?

a)

Comparative theory

b)

Transmission theory

c)

Reception theory

d)

Genre theory

11.

What is the main focus of cultural studies as described in the passage?

a)

The study of elite arts only

b)

The study of popular culture and its boundaries with elite arts

c)

The study of science and technology

d)

The study of ancient history

12.

List the four focal points shown in the model.

a)

Artwork (A), Medium (C), Artist (B), Audience (D)

b)

Artwork (A), Medium (B), Artist (C), Audience (D)

c)

Artwork (A), Medium (C), Artist (D), Audience (B)

d)

Artwork (B), Medium (C), Artist (A), Audience (D)

13.

According to the passage, the purpose of the Focal Points Model in cultural criticism is:

a)

to identify key areas of cultural analysis

b)

to summarize historical events

c)

to promote artistic expression

d)

to evaluate scientific theories

14.

According to Table 0.1 in 'Applying the Focal Points Model to Media', what is one way to apply critical techniques to the work when focusing on the Audience?

a)

Focus on cultures and subcultures

b)

Analyze the production budget

c)

Examine the editing style

d)

Study the historical context

15.

According to Table 0.1 in 'Applying the Focal Points Model to Media', what is one way to apply critical techniques to the work when focusing on America?

a)

Study social functions of media

b)

Analyze economic impact of European media

c)

Examine technological advancements in Asia

d)

Focus on artistic styles in African cinema

16.

According to Table 0.1 in 'Applying the Focal Points Model to Media', what is one way to apply critical techniques to the work when focusing on the Artist?

a)

Investigate kinds of artists

b)

Analyze the audience's response

c)

Examine the historical context

d)

Evaluate the technical aspects

17.

According to Table 0.1 in 'Applying the Focal Points Model to Media', what is one way to apply critical techniques to the work when focusing on the Medium?

a)

Use transportation theories

b)

Analyze character motivations

c)

Examine historical context

d)

Focus on audience demographics

18.

According to Table 0.1 in 'Applying the Focal Points Model to Media', what is one way to consider the work's genre when focusing on the Audience?

a)

Analyze uses and gratifications

b)

Examine production techniques

c)

Study historical context

d)

Evaluate critical reviews

19.

According to Table 0.1 in 'Applying the Focal Points Model to Media', what is one way to consider the work's genre when focusing on America?

a)

Relate national character to the work

b)

Analyze the work's historical accuracy

c)

Focus on the work's international reception

d)

Emphasize the work's technological advancements

20.

According to Table 0.1 in 'Applying the Focal Points Model to Media', what is one way to consider the work's genre when focusing on the Artist?

a)

Analyze demographics of artists

b)

Examine the historical context of the genre

c)

Identify the main themes of the work

d)

Review audience reception statistics

21.

According to Table 0.1 in 'Applying the Focal Points Model to Media', what is one way to consider the work's genre when focusing on the Medium?

a)

Study effects on audiences

b)

Analyze production costs

c)

Examine historical context

d)

Review author biographies

22.

According to Table 0.1 in 'Applying the Focal Points Model to Media', what is one way to deal with intertextual connections when focusing on the Audience?

a)

Conduct demographic analysis

b)

Analyze production techniques

c)

Evaluate narrative structure

d)

Assess technological advancements

23.

According to Table 0.1 in 'Applying the Focal Points Model to Media', what is one way to deal with intertextual connections when focusing on America?

a)

Study changes in society due to the work

b)

Ignore all references to other texts

c)

Focus only on the author's biography

d)

Analyze only the visual elements

24.

According to Table 0.1 in 'Applying the Focal Points Model to Media', what is one way to deal with intertextual connections when focusing on the Artist?

a)

Analyze psychographics of artists

b)

Examine audience demographics

c)

Study production budgets

d)

Review distribution channels

25.

According to Table 0.1 in 'Applying the Focal Points Model to Media', what is one way to deal with intertextual connections when focusing on the Medium?

a)

Study effects on America

b)

Ignore all connections

c)

Focus only on the author

d)

Analyze audience reactions

26.

According to Table 0.1 in 'Applying the Focal Points Model to Media', what is one way to analyze the style of the work when focusing on the Audience?

a)

Conduct psychographic analysis

b)

Review historical context

c)

Examine production budget

d)

Analyze technical specifications

27.

According to Table 0.1 in 'Applying the Focal Points Model to Media', what is one way to analyze the style of the work when focusing on America?

a)

Explain role of subcultures

b)

Discuss global influences

c)

Examine technological advancements

d)

Analyze economic impact

28.

According to Table 0.1 in 'Applying the Focal Points Model to Media', what is one way to analyze the style of the work when focusing on the Artist?

a)

Study critical beliefs of artists

b)

Examine audience demographics

c)

Analyze historical context of the medium

d)

Review technological advancements

29.

According to Table 0.1 in 'Applying the Focal Points Model to Media', what is one way to analyze the style of the work when focusing on the Medium?

a)

Study effects on artists

b)

Compare historical events

c)

Evaluate audience reactions

d)

Analyze financial success

30.

According to Table 0.1 in 'Applying the Focal Points Model to Media', what is one way to make content analysis of the work when focusing on the Audience?

a)

Relate to taste cultures

b)

Focus on production techniques

c)

Analyze historical context

d)

Examine author’s intent

31.

According to Table 0.1 in 'Applying the Focal Points Model to Media', what is one way to make content analysis of the work when focusing on America?

a)

Tie to postmodernism and media

b)

Focus on European influences

c)

Emphasize technological advancements only

d)

Ignore cultural context

e)

Limit analysis to economic factors

32.

According to Table 0.1 in 'Applying the Focal Points Model to Media', what is one way to make content analysis of the work when focusing on the Artist?

a)

Study gender and creativity

b)

Analyze the use of color in the artwork

c)

Evaluate the historical context of the piece

d)

Assess the popularity of the work

33.

According to Table 0.1 in 'Applying the Focal Points Model to Media', what is one way to make content analysis of the work when focusing on the Medium?

a)

Tie to effects on the work or other works

b)

Ignore the influence of the medium

c)

Focus only on the creator's intent

d)

Analyze audience demographics

34.

According to Table 0.1 in 'Applying the Focal Points Model to Media', what is one way to study psychology of the work's creation and the work itself when focusing on the Audience?

a)

Make comparative study of audiences

b)

Analyze the author's writing style

c)

Examine the production budget

d)

Study the historical context of the work

35.

According to Table 0.1 in 'Applying the Focal Points Model to Media', what is one way to study psychology of the work's creation and the work itself when focusing on America?

a)

Compare to other countries

b)

Ignore cultural context

c)

Focus only on technical aspects

d)

Study only the audience's reaction

36.

According to Table 0.1 in 'Applying the Focal Points Model to Media', what is one way to study psychology of the work's creation and the work itself when focusing on the Artist?

a)

Consider impact of fads and fashions

b)

Analyze audience demographics

c)

Evaluate technological advancements

d)

Review critical reception

37.

According to Table 0.1 in 'Applying the Focal Points Model to Media', what is one way to study psychology of the work's creation and the work itself when focusing on the Medium?

a)

Study impact of new media

b)

Analyze historical context of the artist

c)

Examine audience reception

d)

Investigate financial success

38.

List two possible combinations of focal points that can be used in media and communication research, as mentioned in 'Applying the Focal Points Model to Media'.

a)

Art and the Audience; Art and the Artist

b)

Art and the Medium; Art and the Message

c)

Audience and the Medium; Artist and the Message

d)

Medium and the Message; Artist and the Audience