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WorksheetsPC_FINALS_LESSON 1: EVALUATING MESSAGES
Total questions: 20
Worksheet time: 10mins
Which of the following is NOT a type of multimodal text?
A) Paper (books, comics, posters)
B) Digital (slide presentations, e-books, blogs, e-posters, web pages, social media, animation, film, video games)
C) Live (performance or event)
D) Single-mode text (only written language)
Fill in the blank: Multimodal is defined in the Australian Curriculum as the strategic use of two or more ________ modes to make meaning, for example image, gesture, music, spoken language, and written language.
communication
mathematical
scientific
historical
Adopting awareness of audience and context in presenting ideas in multimodal texts is important because:
it ensures the message is effectively communicated and understood.
it makes the text longer and more complex.
it allows the presenter to ignore the needs of the audience.
it guarantees the use of only one mode of communication.
According to the passage, which of the following is NOT an example of a communication mode used in multimodal texts?
Image
Gesture
Spoken language
Arithmetic
Which of the following statements is TRUE about multimodal texts?
All multimodal texts are digital.
Multimodal texts can be paper, digital, live, or transmedia.
Multimodal texts only use written language.
Multimodal texts cannot include music.
What does 'Advocacy' refer to?
The process of bringing about change in policies, law or people's behavior and attitudes.
The process of making videos for entertainment.
The process of advertising products.
The process of teaching in schools.
What is 'Video advocacy'?
Using visual media as a strategic tool to engage people to create change.
Using written articles to promote products.
Using radio to entertain people.
Using social media for personal communication.
What is a Public Service Announcement (PSA)?
Any message that promotes the programs, services, or activities like those of your local or national governments or any non-profit organizations.
A commercial advertisement for a product.
A news report on television.
A personal blog post.
Fill in the blank: PSAs are often in the form of ________ and print ads, created to persuade an audience to take a favorable action.
commercials
novels
recipes
cartoons
PSAs can do the following two things:
Inform and persuade the public
Sell products and services
Entertain and amuse audiences
Report breaking news
Which of the following is NOT a recommended way to grab your audience's attention in a PSA?
Use visual effects
Use emotional response
Use scare tactics without careful selection
Use humor
What is the goal of a Public Service Announcement (PSA)?
To call your audience to action and inspire them.
To entertain your audience with jokes.
To advertise a commercial product.
To provide detailed technical instructions.
What does Cambridge Business English Dictionary define as a planned series of newspaper articles, television interviews, etc.?
Media Campaign
Press Release
Editorial Board
News Bulletin
When planning a media campaign, what is an example of a timely news hook to get the message out?
The release of new data
A random day with no significance
An unrelated holiday
A routine weekly meeting
Checking the truth, accuracy, and relevance of any information you're reading, seeing, or hearing is necessary because:
It helps ensure you are not misled by false or irrelevant information.
It makes the information more entertaining.
It guarantees the information is always positive.
It allows you to ignore important details.
Evaluating messages in a multimodal text involves considering what is behind the information in a print or electronic message, what it will look like, what it will say, and what it will do.
Understanding the purpose and impact of the message
Ignoring the message's design and content
Focusing only on the text without context
Assuming all messages have the same intent
One guideline in evaluating messages in multimodal texts is to identify who is the target audience of the message.
Identify who is the target audience of the message.
Determine the length of the message.
Check the color scheme used in the text.
Count the number of images in the text.
Which of the following is an essential element to consider when creating a Public Service Announcement (PSA)?
Number of images used
Color of the text
Length of the message
Target audience
What is the primary purpose of using multiple modes in multimodal texts?
To simplify the message
To limit the audience's interpretation
To enhance engagement and understanding
To focus solely on written language
Which of the following best describes the term 'media literacy'?
The process of watching television shows.
The skill of writing articles for newspapers.
The ability to access, analyze, evaluate, and create media in various forms.
The knowledge of how to use social media platforms.
