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Worksheets

Introductory Quiz

Total questions: 7

Worksheet time: 3mins

Name
Class
Date
1.

The empathise phase is to understand the ______ of others. [Check all that apply]

a)

Condition

b)

Emotion

c)

Creation

d)

Dilution

2.

Josh is a nutritionist. He treats his customers with utmost care and gives advice about what type of food to eat.
       Since he has to advice a heterogenous mix of people of various religion and culture he has to ensure he gives food accordingly.    What step of design thinking Josh may be using to understand his clients and give apt consultation?

a)

Solve

b)

Create

c)

Emphathize

d)

Analyze

e)

Test

3.

A mobile company after a quick review with their peer developed a mobile phone which could project photos on a small surface area.
   
   However they had to change the design of its aesthetic and size because of lower sales and very poor reviews. What might have gone wrong in the entire plan in    terms of empathising with their customer?

a)

They did an in-depth analysis of their customer to know what and how they feel about the features.

b)

They didn’t consider a target customer’s journey map and discarded their emotional aspect related to a product.

c)

Their marketing went horribly wrong.

d)

They couldn’t find a fit target group for the same.

4.

A new company named xyz.inc came up with the concept of water vending machines in leather pouches.
   They wanted to see how people react and would it actually work if replaced from the existing plastic pouches .
   
   Their main objective is to reduce plastic use, and refillable pouches.
   
   What may be the few key points that they should follow in order to ensure they don’t raise critical eye for the cause since leather is a sensitive subject: [Check all    that apply]

a)

They should first check the sentimental values associated with leather and its associated topics.

b)

They didn’t consider a target customer’s journey map and discarded their emotional aspect related to a product.

c)

Their marketing went horribly wrong.They should understand how people from different region would react to leather and come up with a plan to make them aware of recyclable artificial leather.

d)

They should make the leather pouch and distribute to people.

5.

Before criticising somebody, I try to imagine how I would feel if I were in his/her place. What is actually happening here?

a)

Criticising

b)

Harmonious

c)

Empathising

d)

Imagining

6.

Derek is a mechanical engineer who wants to design a car which can fly. He is not sure if he can find out who the customer is. He has a lot of assumptions    and hypothesis regarding this and is unable to solve the issue.
     Arrange the following steps in order of his tasks which he should follow in order to ensure the project is a success.

  1. Interview more customers to make corrections

2. Mark the emotions on the CJM
3. Observe and interview customers
    4. Find out how they feel about their normal customer journey
    5. Create a persona and a customer journey map for the personal

a)

2,3,4,1,5

b)

4,2,1,5,3

c)

5,3,4,2,1

d)

5,4,3,2,1

7.

DChoose the correct option regarding empathy in design thinking.

    1. Empathy is crucial to a human-centred design process such as Design Thinking, and empathy helps design thinkers to set aside his or her own assumptions  about the world in order to gain insight into their users and their needs.
    2. Empathy helps us gain a deeper appreciation and understanding of people's emotional and physical needs, and the way they see, understand, and interact with the world around them.
    3. It creates an assumption table to compare with own hypothesis to reach a conclusion.
    4. Empathy is crucial to human only when they want to solve a problem. Empathy cannot be used anywhere apart from design thinking.

a)

1 & 3

b)

2 & 4

c)

1 & 3

d)

1 & 2