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2024 Ag Comm

Total questions: 49

Worksheet time: 25mins

Name
Class
Date
1.

Which of the following scenarios would be classified as a conflict of interest?

a)

A reporter writing about their home farm

b)

A reporter receiving an incentive, such as an expensive gift, to cover a controversial story

c)

A reporter who writes a story without interjecting their opinion

d)

None of the above

2.

The midwest is home to some of the most fertile farmland in America, making it an ideal location for large farm operations.

a)

The sentence is correct as written.

b)

The midwest is home to some of the most fertile farmland in America,

c)

The midwest is home to some of the most fertile farmland in America,

d)

The midwest is home to some of the most fertile farmland in America,

3.

When designing effective print visual communications pieces (flyers, posters, magazines, etc.), what is the minimum resolution required for photographs to avoid pixelation when printed?

a)

72 ppi

b)

150 ppi

c)

300 ppi

d)

420 ppi

4.

National FFA Organization, a nationally recognized school based student leadership development organization, announced today that it reached a record-breaking milestone of having more than one million FFA members: 1,027,273.

a)

The sentence is correct as written.

b)

a nationally recognized school based student leadership development organization,

c)

a nationally recognized school based student leadership development organization,

d)

a nationally recognized school based student leadership development organization,

5.

Developing an effective news media relations strategy for your organization can do all of the following except

a)

Enhance the public’s perceptions of your program, event, or activity.

b)

Build credibility in your program, event, or activity.

c)

Extend the reach and increase the frequency of your message.

d)

Possibly recruit support for your program.

6.

To prevent Faith from tripping, Prim alerts her to elevated surfaces like curbs, stairs, and cracks in the sidewalk.

a)

The sentence is correct as written.

b)

Prim alerts her to elevated surfaces like curbs, stairs, and cracks in the sidewalk.

c)

Prim alerts her to elevated surfaces like curbs, stairs, and cracks in the sidewalk.

d)

Prim alerts her to elevated surfaces like curbs, stairs, and cracks in the sidewalk.

7.

Which of the following sentences would be acceptable in a news story, assuming that this was the first reference of the subject within the story?

a)

“I do this for the children. They make this event worthwhile,” said Ms. Crabtree, a member of the National FFA Agricultural Communications CDE committee.

b)

Dr. Gibson, who serves as the superintendent of the National FFA Agricultural Communications CDE committee, said “This event is my favorite service activity all year.”

c)

Dr. Steede, a member of the National FFA Agricultural Communications CDE committee, said the event is one he looks forward to all year.

d)

None of the above

8.

A problem Young sees is watering at the wrong time of day. He recommends watering before 9 am.

a)

The sentence is correct as written.

b)

He recommends watering before 9 am.

c)

He recommends watering before 9 am.

d)

He recommends watering before 9 am.

9.

In the communications process, what are the barriers to receiving or decoding a message called?

a)

Noise

b)

Distractions

c)

Barriers

d)

Obstacles

10.

Although this diagnosis caused them to be legally blind and presented challenges, it didn’t stop the now 23 year old fraternal twins from creating big ideas for the future — and they credit FFA for helping them pursue their dreams.

a)

The sentence is correct as written.

b)

it didn’t stop the now 23 year old fraternal twins from creating big ideas for the future — and they credit FFA

c)

it didn’t stop the now 23 year old fraternal twins from creating big ideas for the future — and they credit FFA

d)

it didn’t stop the now 23 year old fraternal twins from creating big ideas for the future — and they credit FFA

11.

A news story should be written completely in

a)

third person

b)

first person

c)

direct quotes

d)

second person

12.

About 95 percent of food purchased in the state is imported, mostly through the Port of Seattle, thanks to the Jones Act legislation, from 1920.

a)

The sentence is correct as written.

b)

About 95 percent of food purchased in the state is imported, mostly through the

c)

About 95 percent of food purchased in the state is imported, mostly through the

d)

About 95 percent of food purchased in the state is imported, mostly through the

13.

Most people read photo captions_______________.

a)

immediately after they view the photos.

b)

immediately after they read the headlines.

c)

before they view the photos.

d)

Before anything else in the document.

14.

Young also says that using technology, such as irrigation controllers, work alright when used properly.

a)

The sentence is correct as written.

b)

technology, such as irrigation controllers, work alright when used properly.

c)

technology, such as irrigation controllers, work alright when used properly.

d)

technology, such as irrigation controllers, work alright when used properly.

15.

When is it acceptable to abbreviate the words “millions” or “billions” (e.g. 45Mor45M or 5B)?

a)

In the headline of a news story where space is limited

b)

Only when used with a dollar amount

c)

In any usage within a news story

d)

Millions and billions should never be abbreviated

16.

The National FFA awards more than $2.6 million in scholarships each year.

a)

The sentence is correct as written

b)

The National FFA awards more than $2.6 million in scholarships each year.

c)

The National FFA awards more than $2.6 million in scholarships each year.

d)

The National FFA awards more than $2.6 million in scholarships each year.

17.

When framing a video or photo, which of the following puts the object of interest in the best position?

a)

The rule of fourths

b)

The rule of sixths

c)

The rule of ninths

d)

The rule of thirds

18.

In 2023 the National FFA Organization reported 43% of their membership was female and 50% was male.

a)

The sentence is correct as written.

b)

In 2023 the National FFA Organization reported 43% of their membership was female and 50% was male.

c)

In 2023 the National FFA Organization reported 43% of their membership was female and 50% was male.

d)

In 2023 the National FFA Organization reported 43% of their membership was female and 50% was male.

19.

The oldest continuously published periodical in North America is ______.

a)

The New Jersey Gazette

b)

Farm Journal

c)

Dairy Today

d)

The Old Farmer’s Almanac

20.

“Andy White, a retired teacher [at our school], led with a servant’s heart,” says Toni Boatner, Brandon FFA advisor.

a)

The sentence is correct as written.

b)

led with a servant’s heart,” says Toni Boatner, Brandon FFA advisor.

c)

led with a servant’s heart,” says Toni Boatner, Brandon FFA advisor.

d)

led with a servant’s heart,” says Toni Boatner, Brandon FFA advisor.

21.

Process color printing uses which color format _________.

a)

RGB

b)

Grayscale

c)

CMYK

d)

Four color

22.

The National FFA Organization is a school-based National youth leadership development organization of more than 945,000 student members as part of 9,163 local FFA chapters in all 50 states, Puerto Rico and the U.S. Virgin Islands.

a)

The sentence is correct as written.

b)

a school-based National youth leadership development organization of more than 945,000 student members

c)

a school-based National youth leadership development organization of more than 945,000 student members

d)

a school-based National youth leadership development organization of more than 945,000 student members

23.

A news release does not always include which of these elements?

a)

Contact information for the writer and the person being interviewed

b)

A release date

c)

The words “FOR IMMEDIATE RELEASE”

d)

A boilerplate

24.

Based on numbers from the Food Bank of AK and the latest Census, an estimated 100,000 people in Alaska, more than 13% of its population, face food insecurity.

a)

The sentence is correct as written.

b)

Based on numbers from the Food Bank of AK and the latest Census,

c)

Based on numbers from the Food Bank of AK and the latest Census,

d)

Based on numbers from the Food Bank of AK and the latest Census

25.

A news release should be sent to local media ________.

a)

Immediately after your chapter does well in a competitive event

b)

Only if your chapter does well in a competitive event

c)

Sometime after your chapter takes part in a competitive event

d)

Immediately after your chapter takes part in a competitive event

26.

The chapter officer team spent several weeks running numbers and working out the logistics to launch a cattle operation at the high school farm. The result; a student-led commercial feeding operation.

a)

The sentence is correct as written.

b)

school farm; the result; a student-led

c)

school farm. The result; a student-led

d)

school farm. The result; a student-led

27.

What type of chart would be best for showing trends in the attendance of the National FFA Convention over time?

a)

A bar chart

b)

A scatter plot

c)

A pie chart

d)

A line graph

28.

Hawaii has been called the extinction capital of the world. Birds, snails and fish native — and, in many cases, unique — to the volcanic-formed archipelago (group of islands) have disappeared throughout the past 2 centuries with the introduction of invasive species and loss of habitat.

a)

The sentence is correct as written.

b)

the volcanic-formed archipelago (group of islands) has disappeared throughout the past 2 centuries with the introduction of invasive species and loss of habitat.

c)

the volcanic-formed archipelago (group of islands) have disappeared throughout the past 2 centuries with the introduction of invasive species and loss of habitat.

d)

the volcanic-formed archipelago (group of islands) has disappeared throughout the past 2 centuries with the introduction of invasive species and loss of habitat.

29.

Which of the following is NOT an important element of a websites’ user experience?

a)

How a user interacts with the website’s topic

b)

How a user interacts with the website’s content

c)

How a user interacts with the website’s navigation

d)

How a user interacts with the website’s interactive features

30.

Growing up in California’s Central Valley and without an agricultural background, Hugo Rodriguez was hesitant to join the Reedley FFA Chapter and become involved in the agriculture industry.

a)

The sentence is correct as written.

b)

Hugo Rodriguez was hesitant to join the Reedley FFA Chapter and become involved in the agriculture industry.

c)

Hugo Rodriguez was hesitant to join the Reedley FFA Chapter and become involved in the agriculture industry.

d)

Hugo Rodriguez was hesitant to join the Reedley FFA Chapter and become involved in the agriculture industry.

31.

________ means passing off someone else’s work as your own.

a)

Purism

b)

Altruism

c)

Plagiarism

d)

Attribution

32.

When it’s time to process the animals, usually in Feb. or Mar., they’re transported from the high school farm to local processing facilities, including the meat processing program at Gilbert High School.

a)

The sentence is correct as written.

b)

usually in Feb. or Mar., they’re

c)

usually in Feb. or Mar. they’re

d)

usually in Feb. or Mar., they’re

33.

A good lead paragraph should not have more than how many words?

a)

100

b)

50

c)

25

d)

15

34.

National #TeachAg Day is Sept. 19, 2024 — a day designed to recognize the important role agriculture teachers play in our schools and communities.

a)

The sentence is correct as written.

b)

National #TeachAg Day is Sept, 19, 2024 — a day

c)

National #TeachAg Day is Sept. 19, 2024 a day

d)

National #TeachAg Day is Sept. 19, 2024 — a day

35.

Apart from having skills and knowledge using various communication channels, risk communicators should have knowledge and skills in all of the following except

a)

Campaign development

b)

Audience analysis

c)

Risk assessment

d)

Risk management

36.

In 2017, Faith was matched with a trained black labrador retriever named Prim.

a)

The sentence is correct as written.

b)

matched with a trained black labrador retriever named Prim.

c)

matched with a trained Black labrador Retriever named Prim.

d)

matched with a trained black labrador retriever named Prim.

37.

What type of campaign would be most effective at persuading the local community to reduce their use of single-use plastics?

a)

An educational campaign

b)

A social marketing campaign

c)

An informational campaign

d)

An advertising campaign

38.

Funds from the feeding operation are used to cover the cost of feed and vet care. The remaining revenue is split between the chapter expenses, such as FFA jackets, travel and competition fees.

a)

The sentence is correct as written.

b)

split between the chapter expenses, such as FFA jackets, travel and

c)

split between the chapter expenses such as FFA jackets, travel and

d)

split among the chapter expenses, such as FFA jackets, travel and

39.

When using an exclamation point (!), which of the following guidelines is advised?

a)

Use to avoid undue animosity

b)

Avoid overuse

c)

Place a space before the exclamation point

d)

Exclamation points can be used in place of semicolons

40.

Which of the following is correct?

a)

The Davis College of Agriculture & Natural Resource Sciences raised their tuition.

b)

The Davis College of Agriculture & Natural Resource Sciences raised its’ tuition.

c)

The Davis College of Agriculture & Natural Resource Sciences raised there tuition.

d)

The Davis College of Agriculture & Natural Resource Sciences raised its tuition.

41.

When a writer’s opinions, prejudices, and/or bias are allowed to enter a story, it is called ________.

a)

Editorializing

b)

Justification

c)

Defamation

d)

Jargon

42.

“It’s a real-life scenario, one that will take them farther in life than many other school experiences,” McPherson says.

a)

The sentence is correct as written.

b)

real-life scenario, one that will take them farther in life

c)

real-life scenario one that will take them farther in life

d)

real life scenario, one that will take them farther in life

43.

Which file format is not typically displayed in a web browser?

a)

PSD

b)

SVG

c)

GIF

d)

PNG

44.

Life is sweet for Pulaski FFA Alumna Kaelyn Sumner. The 21-year-old beekeeper from Wisconsin was crowned the 2024 American Honey Queen and travels from state to state advocating for the beekeeping industry and encouraging people to consume honey.

a)

The sentence is correct as written.

b)

Life is sweet for Pulaski FFA Alumna Kaelyn Sumner.

c)

Life is sweet for Pulaski FFA Alumni Kaelyn Sumner.

d)

Life is sweet for Pulaski FFA Alumna Kaelyn Sumner.

45.

Which type of marketing is focused specifically on the end-user?

a)

Direct Marketing

b)

Digital Marketing

c)

Targeted Marketing

d)

Effective Marketing

46.

Faith graduated from West Texas A&M University with a degree in Animal Science and was recently accepted to Texas Tech University School of Veterinary Medicine.

a)

The sentence is correct as written.

b)

Faith graduated from West Texas A&M University with a degree in Animal Science

c)

Faith graduated from West Texas A&M University with a degree in Animal Science

d)

Faith graduated from West Texas A&M University with a degree in Animal Science

47.

The process of creating and marketing a brand is called ________.

a)

Marketing

b)

Promotion

c)

Branding

d)

Selling

48.

Rio Rico FFA member Jesus Mohinea has a part-time job at a local cattle ranch and understands what it takes to get beef from farm-to-table.

a)

The sentence is correct as written.

b)

understands what it takes to get beef from farm-to-table.

c)

understands what it takes to get beef from farm to table.

d)

understands what it takes to get beef from farm-to-table.

49.

What is the official abbreviation of a Web address?

a)

HTML

b)

HTTP

c)

ORG

d)

URL