2018 Vocab 1

Front

Company purchases commercials to promote a service or product.

Back

Advertise

Front

File format that can be treated as an image.

Back

JPEG

Front

Factors like age, race, gender, and location for consumer outreach.

Back

Demographic

Front

Color formats for large-format printing and screen display.

Back

CMYK/RGB

Front

Group focused in an ad.

Back

Target Audience

Front

File format for saved Photoshop files.

Back

psd

Front

Company's appearance and reputation.

Back

Brand

Front

Written part of an ad providing info about a service or product.

Back

Copywrite

Front

Mathematical shape in design.

Back

Vector

Front

Standard image file (e.g., photograph)

Back

Raster