EMTECH Brand, Identity, Logo

EMTECH Brand, Identity, Logo

Assessment

Flashcard

Arts, Business, Design

11th - 12th Grade

Hard

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7 questions

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1.

FLASHCARD QUESTION

Front

_______ is an organisation, service or product with a ‘personality’ that is shaped by the perceptions of the audience.

Back

Brand, brand, BRAND

2.

FLASHCARD QUESTION

Front

The ___________of a company is made up of many visual devices.

Back

IDENTITY, Identity, identity

3.

FLASHCARD QUESTION

Front

Think of _______ like people. We prefer to be called by our names – James, Dorothy, John – rather than by the confusing and forgettable description of ourselves such as “the guy who always wears pink and has blonde hair”.

Back

logos, LOGOS, Logos

4.

FLASHCARD QUESTION

Front

Is a logo synonymous to brand?

Back

FALSE

5.

FLASHCARD QUESTION

Front

Identity refers to anything visual that represents a business.

Back

TRUE

6.

FLASHCARD QUESTION

Front

What is a trait of a good logo?

Back

timeless

7.

FLASHCARD QUESTION

Front

True or False: A good logo should be trendy to capture the attention of its audience.

Back

FALSE