ethos, pathos, logos flashcard

Front

What are the three modes of persuasion identified by Aristotle?

Back

Ethos, Pathos, Logos.

Front

What does 'ethos' refer to in persuasive writing?

Back

Ethos refers to the credibility or ethical appeal of the writer, establishing trust and authority.

Front

How can a writer establish ethos in their writing?

Back

A writer can establish ethos by demonstrating expertise, sharing credentials, and building a trustworthy relationship with the audience.

Front

What does 'pathos' appeal to in persuasive writing?

Back

Pathos appeals to the audience's emotions, aiming to evoke feelings that support the writer's argument.

Front

Give an example of pathos in persuasive writing.

Back

Using emotional language to describe a tragic event to persuade the audience to take action.

Front

What does 'logos' refer to in persuasive writing?

Back

Logos refers to logical appeal, using reasoning, facts, and evidence to support an argument.

Front

How can a writer effectively use logos in their writing?

Back

By presenting clear, logical arguments supported by data, statistics, and factual evidence.

Front

Who is considered the father of rhetoric?

Back

Aristotle is widely believed to be the father of rhetoric.

Front

What is the significance of understanding ethos, pathos, and logos in writing?

Back

Understanding these modes of persuasion helps writers effectively influence their audience's beliefs and actions.

Front

What role does audience analysis play in using ethos, pathos, and logos?

Back

Audience analysis helps writers tailor their appeals to resonate with the specific values, beliefs, and emotions of their audience.