

Marketing and Sales
Flashcard
•
Business
•
12th Grade
•
Practice Problem
•
Hard
Wayground Content
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11 questions
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1.
FLASHCARD QUESTION
Front
Customers aimed at to market to from the business. Who you want to sell to.
Back
Target Market
2.
FLASHCARD QUESTION
Front
An operational document that outlines a company’s advertising strategy to generate leads & reach its Target Market.
Back
Marketing Plan
3.
FLASHCARD QUESTION
Front
On-line marketing platforms: Internet, Social Media, Email, All of the above
Back
All of the above
4.
FLASHCARD QUESTION
Front
Off-line marketing platforms: TV, Flyers, Radio
Back
All of the above
5.
FLASHCARD QUESTION
Front
Last year's Business Sales $350,000
Current year's Business Sales $402,500
What is your Sales Growth?
Back
15%
6.
FLASHCARD QUESTION
Front
What is your Customer Acquisition Cost (CAC) if 6000 new customers spent $40,000 in Marketing & $20,000 in Sales?
Back
$10
7.
FLASHCARD QUESTION
Front
What is your customer retention cost (CRC) if a restaurant gives free dinner to customers on their 11th visit, starting with 100 customers, ending with 120 customers, gaining 40 new customers, and redeeming free dinners worth $240?
Back
$3
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