Marketing Mix

Front

The amount of money needed to buy or sell a product is its...

Back

Price

Front

How does the consumer get the product? Options: Place, Price, Promotion, Sales strategy

Back

Place

Front

The marketing Mix has_________ elements.

Back

4

Front

True or False?
Marketing involves encouraging people to buy a product or service.

Back

True

Front

Promotion

Back

Informing customers about products and persuading them to buy them

Front

What is not linked to place? Options: Where the shop is, Where the materials are, What the product is

Back

What the product is

Front

Offering an incentive to customers in order to increase sales--contests, free samples, coupons etc...

Back

sales promotion

Front

Balancing value and satisfaction for the customer is part of which element of marketing?

Back

Price

Front

A thing that you can touch and you can offer to sell it to your customers is

Back

product

Front

Coca-Cola decided to offer a new type of soft drink called Coke 2. Under which marketing function does this decision fall?

Back

Product