Rhetorical Triangle Flashcard

Front

What is the Rhetorical Triangle?

Back

The Rhetorical Triangle is a framework that illustrates the relationship between the speaker (ethos), the audience (pathos), and the message (logos) in effective communication.

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Define Ethos.

Back

Ethos is an appeal to credibility or character, establishing trust and authority in the speaker or source.

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Define Pathos.

Back

Pathos is an appeal to emotion, aiming to persuade the audience by eliciting feelings.

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Define Logos.

Back

Logos is an appeal to logic and reason, using facts, statistics, and logical arguments to persuade.

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What is the role of the audience in the Rhetorical Triangle?

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The audience is the group of people the speaker is addressing, whose beliefs, values, and emotions are considered in crafting the message.

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What is context in rhetoric?

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Context refers to the circumstances surrounding the communication, including the time, place, and cultural background that influence the message.

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How does Ethos affect persuasion?

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Ethos affects persuasion by establishing the speaker's credibility, making the audience more likely to trust and accept the message.

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How does Pathos influence an audience?

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Pathos influences an audience by appealing to their emotions, which can lead to a stronger connection and response to the message.

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How does Logos contribute to effective communication?

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Logos contributes to effective communication by providing logical reasoning and evidence that supports the argument, making it more convincing.

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What is an example of Ethos in advertising?

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An example of Ethos in advertising is a commercial featuring a doctor endorsing a health product, leveraging their expertise to build trust.