Front

What is Ethos?

Back

Ethos is a method of persuasion that relies on the credibility or character of the speaker or writer. It aims to convince the audience of the trustworthiness of the source.

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What is Logos?

Back

Logos is a method of persuasion that uses logical reasoning, facts, statistics, and data to convince the audience.

Front

What is Pathos?

Back

Pathos is a method of persuasion that appeals to the audience's emotions, aiming to evoke feelings such as pity, fear, or happiness.

Front

Give an example of Ethos.

Back

An example of Ethos is a famous athlete endorsing a product, like Michael Jordan promoting Air Jordans.

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Give an example of Logos.

Back

An example of Logos is stating that '25% of car accidents are caused by cell phone use' to argue against texting while driving.

Front

Give an example of Pathos.

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An example of Pathos is a charity advertisement showing images of starving children to evoke sympathy and encourage donations.

Front

What are the three Greek appeals?

Back

The three Greek appeals are Ethos, Pathos, and Logos.

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How does Ethos build trust?

Back

Ethos builds trust by demonstrating the speaker's expertise, experience, or moral character, making the audience more likely to believe them.

Front

How can Logos be used in an argument?

Back

Logos can be used in an argument by presenting clear, logical evidence and reasoning to support a claim.

Front

How does Pathos influence decision-making?

Back

Pathos influences decision-making by appealing to the audience's emotions, which can lead them to act based on feelings rather than logic.