Website Design

Front

Which of the following is NOT a possible goal of a website discussed in the segment? Driving customers into the store, Generating new business, Informing customers

Back

Building relationships with suppliers

Front

Making a website look cluttered or unprofessional are cons of which of the following? Not hiring an expert Web designer, Including navigation menus, Registering the website, Featuring advertising on the website

Back

Not hiring an expert Web designer

Front

Which of the following is true about the design details used in a website? Design should always include multimedia, Design is not important if the content is good, Design elements should vary greatly page to page to keep viewers’ attention, Design should convey a message consistent with the business’s other marketing efforts

Back

Design should convey a message consistent with the business’s other marketing efforts

Front

Emily owns a clothing store and has a website from which people can order her clothes. She noticed a large number of people viewing her line of gloves, so she decided to create a glove showcase on her home page. This is an example of which of the following?
Options:
Including key words to drive traffic to her site,
Using website traffic tracking methods to aid decision making,
Keeping the website updated to make it “sticky”,
Considering the big tradeoff and balancing features and costs

Back

Using website traffic tracking methods to aid decision making

Front

What is the downside of adding features such as online shopping carts and security?

Back

They take time and money to implement

Front

Which of the following are reasons to build a company website? The ability to reach more people, Inform customers about your product, Provides information about your business, Helps business owners and managers analyze customers needs

Back

All of the above

Front

What is the first step in the Web design process?

Back

Plan your website

Front

Website registration includes picking a website name and an extension such as .com or .org.

Back

True

Front

HTML stands for Hyperspeed Markup Language.

Back

False

Front

Adobe® Flash® is a program which produces animations and navigation interfaces for websites.

Back

True