Ethos, Logos, Pathos

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What is Ethos?

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Ethos is a rhetorical appeal to credibility or character. It establishes the author's trustworthiness and authority on a subject.

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What is Logos?

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Logos is a rhetorical appeal to logic and reason. It uses facts, statistics, and logical arguments to persuade an audience.

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What is Pathos?

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Pathos is a rhetorical appeal to emotion. It aims to evoke feelings in the audience to persuade them.

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Example of Ethos in writing?

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A writer sharing their personal experience or qualifications related to the topic to establish credibility.

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Example of Logos in writing?

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Using statistical data to support an argument, such as '90% of people agree that...'

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Example of Pathos in writing?

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A story that evokes sadness or empathy, such as a personal account of loss or struggle.

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How does Ethos affect persuasion?

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Ethos builds trust with the audience, making them more likely to accept the argument.

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How does Logos affect persuasion?

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Logos appeals to the audience's rationality, making arguments more convincing through logical reasoning.

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How does Pathos affect persuasion?

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Pathos connects with the audience's emotions, making them more likely to feel compelled to act.

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What is the role of evidence in Logos?

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Evidence such as facts, statistics, and logical reasoning is crucial in Logos to support claims.