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Core assumption of the cognitive approach

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Human behavior is influenced by memory, attention, and perception.

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Focus of the cognitive approach

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Investigates how mental processes work, such as attention, perception, memory, and problem-solving.

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Aim of Loftus and Palmer (1974) study

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To study how misleading information affects eyewitness memory.

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Method used in Loftus and Palmer (1974) study

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Volunteer Sampling, researchers used misleading words to test for different answers.

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Aim of Brewer and Treyens (1981) study

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Study the role of schema in memory.

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Method used in Brewer and Treyens (1981) study

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Lab experiment used to investigate how schemas influence memory of objects in an office setting.

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Components of Multi-Store Model of Memory

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Sensory memory, short-term memory, and long-term memory.

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Components of Working Memory Model

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Episodic buffer, which integrates information from different memory systems.

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Definition of Availability Heuristic

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Believing an event is more likely because it is easier to recall similar examples.

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Definition of Confirmation Bias

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Searching for or interpreting information in a way that supports preconceptions.