Marketing Visual Merchandising-- What do you know?

Front

What is a visual and artistic aspects of presenting a product to a target market?

Back

Display

Front

What part of the store identifies and helps the company distinguish itself from its competitors?

Back

Storefront

Front

What hangs over a store, sometimes a canopy over the entrance?

Back

Marquee

Front

What promotes impulse purchases for customers at the checkout usually? Options: Closed Display, Point of purchase, Closed Display, Architectural Display

Back

Point of purchase

Front

What type of display shows customers what the display would actually look like in their home, example like a shower?

Back

Architectural Display

Front

What type of display allows customers to be hands on and touch their potential purchases?

Back

Open Display

Front

What part of the store layout includes the aisles?

Back

Selling Space

Front

What is the combination of entrances, window awnings, and other exterior building characteristics?

Back

Storefront

Front

What refers to a permanent or movable store furnishings that hold and display merchandise?

Back

Fixture

Front

Inventory and extra supplies are usually kept in this place.

Back

Storage Space