ESB Domain 2

ESB Domain 2

Assessment

Flashcard

Instructional Technology

11th Grade

Practice Problem

Easy

Created by

Kristin Burr

Used 5+ times

FREE Resource

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24 questions

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1.

FLASHCARD QUESTION

Front

A target market identifies the________ to which a company markets its products and services.

Back

customer group

2.

FLASHCARD QUESTION

Front

A value proposition is:

Back

a statement that explains why a customer should do business with a company

3.

FLASHCARD QUESTION

Front

A SWOT analysis documents a company’s strengths, weaknesses, _______, and threats.

Back

opportunities

4.

FLASHCARD QUESTION

Front

Primary data contains more _______ compared to secondary data.

Back

accuracy

5.

FLASHCARD QUESTION

Front

Secondary data often contains more

Back

personal bias

6.

FLASHCARD QUESTION

Front

What is a business that sells similar products or services as another business?

Back

direct competition

7.

FLASHCARD QUESTION

Front

Financial limitations would be an example of a/an _______ in a SWOT analysis.

Back

weakness

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