Business Buyer Behavior Model

Business Buyer Behavior Model

Assessment

Flashcard

World Languages

KG

Practice Problem

Hard

Created by

Madyson Stark

FREE Resource

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15 questions

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1.

FLASHCARD QUESTION

Front

Diagram of Business Buyer Behavior Model

Back

A model showing the process of business buyer behavior, including marketing stimuli, the buying organization, and buyer responses.

2.

FLASHCARD QUESTION

Front

Marketing stimuli in business buyer behavior

Back

Product, Price, Place, Promotion

3.

FLASHCARD QUESTION

Front

Other stimuli in business buyer behavior

Back

Economic, Technological, Political, Cultural, Competitive

4.

FLASHCARD QUESTION

Front

Factors influencing the buying decision process

Back

Interpersonal and individual influences, organizational influences

5.

FLASHCARD QUESTION

Front

Buyer responses

Back

Product or service choice, Supplier choice, Supplier relationship, Order quantities, Service terms, Payment

6.

FLASHCARD QUESTION

Front

Major Types of Buying Situations

Back

Includes systems selling as a key type.

7.

FLASHCARD QUESTION

Front

Business customer needs

Back

Require more than just timely delivery; need full logistics support.

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