Digital Marketing Terms

Digital Marketing Terms

Assessment

Flashcard

Business

12th Grade

Practice Problem

Hard

Created by

Carson Walker

Used 1+ times

FREE Resource

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21 questions

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1.

FLASHCARD QUESTION

Front

SEO (Search Engine Optimization)

Back

Making websites rank higher in search results.

2.

FLASHCARD QUESTION

Front

CTA (Call to Action)

Back

Tells users what to do next with clear, action-oriented phrases like “Shop Now” or “Learn More.”

3.

FLASHCARD QUESTION

Front

Analytics

Back

Tools that track website and marketing performance, showing visitor behavior.

4.

FLASHCARD QUESTION

Front

Target Audience

Back

Specific group you want to reach, defined by demographics or interests.

5.

FLASHCARD QUESTION

Front

Engagement Rate

Back

How much people interact with content (likes, comments, shares).

6.

FLASHCARD QUESTION

Front

Landing Page

Back

Special webpage designed to convert visitors toward one goal.

7.

FLASHCARD QUESTION

Front

Organic Traffic

Back

Visitors who find you naturally through search, not paid ads.

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