Business of Retail Ch 1

Front

What are direct competitors?

Back

Direct competitors are businesses that offer the same or very similar products or services and target the same customer base.

Front

What should a sales associate do if a customer requests a delivery on their day off?

Back

The sales associate should check with the warehouse delivery driver while the customer is still in the store.

Front

Where is a store's inventory typically kept besides the stockroom?

Back

A store's inventory is typically kept on the sales floor.

Front

What is a distribution center?

Back

A distribution center is a facility where products are stored before being shipped to retail locations.

Front

What is the recommended action if you don't know the answer to a customer's question?

Back

Ask another associate at the store who might know the answer.

Front

What is the role of a cashier in a retail store?

Back

The role of a cashier includes processing transactions, handling payments, and assisting customers with inquiries.

Front

What is the importance of customer service in retail?

Back

Customer service is crucial in retail as it enhances customer satisfaction, builds loyalty, and encourages repeat business.

Front

What does inventory management involve?

Back

Inventory management involves tracking and controlling stock levels to meet customer demand while minimizing costs.

Front

What is the difference between direct and indirect competitors?

Back

Direct competitors offer the same products, while indirect competitors offer different products that satisfy the same customer need.

Front

What is a sales associate's responsibility during a sale?

Back

A sales associate is responsible for assisting customers, providing product information, and ensuring a positive shopping experience.