Buyer Classifications and Motivation

Front

What are Competitive Prospects?

Back

They presume that they can have more products for less money and enjoy comparing one product from another.

Front

What characterizes a Technical Prospect?

Back

Possesses a scientific type of method.

Front

Describe a Friendly Prospect.

Back

Talkative, tries to monopolize the conversation by topics about them.

Front

What defines Argumentative Prospects?

Back

Fond of arguments, using their reasoning power.

Front

What are Hot-Headed Prospects like?

Back

Temperamental, easily gets angry with the slightest provocation.

Front

How would you describe a Silent Prospect?

Back

Talks little, hard to know/serve.

Front

What is a Hesitant Prospect?

Back

Cannot decide whether to buy or not.

Front

What is a Big-Time Prospect?

Back

Suggests that they can exert pressures to the buying decisions of top management ranks.

Front

What do Shopping Prospects enjoy?

Back

Fond of shopping around.

Front

What is a No Money in the Budget Prospect?

Back

Likes the product but does not have the money.