Essentials of Marketing

Front

Definition of Marketing

Back

Process of promoting and selling products

Front

Marketing Mix

Back

Product, Price, Place, Promotion

Front

Role of Marketing

Back

Connects businesses with consumers

Front

Market Research

Back

Gathering consumer insights

Front

Branding

Back

Creating a unique image

Front

Digital Marketing

Back

Online promotion strategies

Front

Target Audience

Back

Specific group of consumers

Front

Advertising

Back

Paid promotion of products

Front

Public Relations

Back

Managing public image

Front

Sales Promotion

Back

Short-term incentives to boost sales