marketing

Marketing

Mr. A's Class

Marketing 

The business of promoting and selling products or services, including market research and advertising.

4P's

• Product- Researching, product development, packaging and branding.

• Promotion- Advertising, sales promotion and publicity.

• Pricing mix- Determining the right price to charge for your product or service.

• Place- Where will you sell your product?

Product life cycle (Traditional 4 stages)

• Introduction- A new product is introduced into the marketplace.

• Growth- More and more people purchase the product and begin to use it.

• Maturity- This is the period when sales of a product increase more slowly. The product or service 
  
  

• Decline- As profits decrease, the company must decide to change the product or how they are marketing it to increase sales.

Product Life Cycle(Non-Traditional)

• Fad-A fad is a product, service or idea that is extremely poplar for a very brief period of time.

• Niche- A small section of a regular market( Sales remain relatively consistent with a small group of customers.

• Seasonal- Seasonal products and services have periods of high and then low demand. Sales would peak in the Summer(July and August) and they would have very few or no sales in the winter.

Multiple Choice

What is Marketing?

• When you use a marker and start marking on everything.

• When you Join the three marketers and Learn the art of Marketing.

• The business of promoting and selling products or services, including market research and advertising.

• Hiding all products and services away for yourself.

Multiple Choice

What are the 4p's of marketing?

• Product, Promotion, Price, Place

• Place Praise Perfect Price

• Prank Plank Patrick Please

• Pass Putt Promote Product

Multiple Choice

what are the 4 traditional product life cycles?

• Introduction Growth Maturity Decline

• Growth introduction maturity decline

• Decline Maturity Growth Introduction

• Introduction Maturity Growth Decline

Multiple Choice

What are the 3 Non-traditional Product Life Cycles

• Fad, Glitch, Seasonsalt

• Fries, Nuggets, Shake

• Fad, Niche, Seasonal

• Ford, Nissan, Suzuki