Principles of Business, Chapter 10-1 MARKETING

Principles of Business

Chapter 10-1 MARKETING

Open Ended

What does marketing mean to you?

Poll

Which ways have influenced you or a family member to buy a product or use a service?

• Radio announcement

• Television

• Salesperson

• Reading about a product on a website

Multiple Select

Johnny works for a company acquiring products. Which of the 7 functions is he a part of?

• Product and Service Management

• Selling

• Pricing

• Promotion

Multiple Choice

Many consumers use FedEx. Which of the 7 functions of marketing does FedEx provide for consumers AND businesses?

• Selling

• Pricing

• Distribution

• Financial Analysis

Multiple Select

What are the two steps in developing a marketing strategy?

• target market

• product design

• marketing mix

• distribution channel

• advertising

Open Ended

Give an example of a "emotional" buying decision you did or someone in your family did.

Poll

As a teen, do you usually buy items "emotionally" or "rationally?"

• Emotionally

• Rationally

• Both

• Neither - I never buy anything!

Open Ended

In your opinion, which step would be the hardest to do in the decision making steps?

Poll

How are you feeling after this presentation?