Persuasive Techniques

Persuasive Writing

English Language

What does it mean to persuade?

Share your thoughts.

Open Ended

What does it mean to persuade?

Repetition

A catchy phrase or statement often used to sell a service or a product.

Which word or phrase is being repeated here?

The Lexus NX is future technology today. The Lexus NX outperforms cars by every other manufacturer. The Lexus NX should already be in your garage. Why are you waiting? Call 1800-222-3333 to test drive one today. Book your preview of the Lexus NX while current prices stand.

Lexus NX is the car all others line up behind.  

Multiple Choice

Which word or phrase was being repeated in the advertisement?

• buy it

• why wait?

• Lexus NX

• car

Rhetorical Question 

This is a question to engage a reader or an audience rather than expecting an answer. 

Rhetorical Question

Tired of taking public transportation? The desire to purchase that dream car can be finally realized! But which one to buy? – a cheaper car with fewer fantastic features?

or the Lexus NX with limitless luxury? 

Multiple Select

What is the purpose of a rhetorical question?

• to sell more cars

• to persuade the reader

• to make the reader realize that they need this product

• to get the readers to think

Poll

Did you learn something new today?