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12th Grade
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jason worrell
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14 Slides • 7 Questions
1
Revision
6th Form

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Entrepreneur
Someone who shows vision and creativity, taking the financial risk of starting and managing a new business venture.
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Entrepreneurial Process
6th Form
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The steps in the entrepreneurial process
1.Idea generation
2.Opportunity identification
3.Business concepts
4.Resources
5.Implementing and managing
6.Harvesting
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Multiple Choice
Which of the following BEST describes an entrepreneur when starting or expanding a business?
Opportunist
Angel funder
Venture capitalist
Calculated risk taker
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Multiple Choice
Every business venture starts with
capital
a market
an idea
an opportunity
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Step 1
Idea generation
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Methods of generating ideas
1.Brainstorming
2.Focus group
3.Check list
4.Problem inventory Analysis
5.Scenario thinking
6.The note book method
7.Reverse brainstorming
8.Delphi methodology
9.Gordon method
10.Free association
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1.Brainstorming
It involves finding creative ways at gathering data and problem solving, arriving at various and unique solutions by using groups comprising of both subject experts and novices.
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2.Focus Group
A controlled group interview of a target audience often led by a facilitator. A set series of questions are covered, and the result are used as a guide.
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3.Checklist Method
This is defined as using a series of related questions and or statements to aid in the development of a new idea or ideas.
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4.Problem Inventory Analysis
Somewhat similar to focus group as new ideas and solutions are obtained by presenting customers with the problems affecting a given product or item.
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Multiple Choice
The process by which a small group of people interact to produce a large quantity of imaginative ideas is called
idealization
brainstorming
mind mapping
group thinking
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5.Scenario Thinking
This process tries to anticipate the various possible outcomes to a particular situation.
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6.The Notebook Method
A notebook is used to record the possible solutions to an existing problem or scenario. This is done constantly over a period of time and at the end of which, the best ideas are developed and further enhanced.
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7.Reserve Brainstorming
This is a way of arriving at new ideas while looking at the negative aspects of the problems involved.
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8.Delphi Methodology
This approach uses the knowledge of experts on a subject matter to arrive at the outcome. The panel of experts participate anonymously so that no one has an influence on the outcome.
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Multiple Choice
Which of the following is NOT a method of generating a venture idea?
Training
Checklist
Notebook
Brainstorming
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Multiple Choice
Which of the following is a characteristic of a business idea?
Always abstract
May look bad at first
Always structured and systematic
Requires more than one person to generate
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Multiple Choice
The first step in the entrepreneurial process ESSENTIALLY involves
idea generation
resource mobilization
opportunity identification
business concept utilization
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Multiple Choice
Which of the following factors distinguishes an entrepreneur from a traditional small business owner?
Wealth
Ability to innovate
Number of start-ups
Employment status
Revision
6th Form

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