CASO PRECIO
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University
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Claudia Aguirre
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4 Slides • 6 Questions
1
CASO PRECIO
CASO TOSTAO
2
LEER EL SIGUIENTE ENLACE
https://www.marketinginteli.com/documentos-marketing/casos-marketing/caso-tostao/
3
RESPONDER LO SIGUIENTE
4
Open Ended
¿COMO CREO SU PROPUESTA DE VALOR LA EMPRESA CON LA FIJACIÒN DE PRECIOS?
5
Open Ended
¿QUE ESTRATEGIAS DE PRECIO CREE QUE UTILIZO ?
6
Open Ended
¿EN QUE SE BASA EL MODELO DE NEGOCIO DE LA EMPRESA?
7
Open Ended
¿COMO HA LOGRADO MANEJAR SUS COSTOS?
8
Open Ended
¿QUE OTRAS ESTRATEGIAS HA UTILIZADO LA EMPRESA?
9
Open Ended
¿COMO HA EVALUADO A SU COMPETENCIA?
10
COMENTAR SUS RESPUESTAS EN CLASE
CASO PRECIO
CASO TOSTAO
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