Selling Techniques

4th Selling Techniques

Mrs. Cousins

Multiple Choice

The purpose and goal of selling is to help customers make ________ buying decisions.

• unhappy

• happy

• satisfying

• big

Multiple Choice

Educating the customer about the products features and benefits is:

• feature and benefit selling

• presenting the product

• determining needs/ classifying the customer

• none of the above

Multiple Choice

I know I'm in control of the selling process when

• I'm presenting my company's story.

• I'm asking questions.

• The prospect is asking questions.

• I'm dominating the conversation.

Multiple Choice

An effective attitude to have on a sales call is that...

• I have to describe all the products my company sells.

• My job is to convince my prospect that they need what I'm selling.

• I have lots of customers now so I don't need to convince anyone.

Multiple Choice

What is an advantage of mail order shopping?

• customers have personal contact with sellers

• customers save on travelling costs

• goods are sold at very low prices

• sellers’ advertising costs are reduced