ECG_ Retail Industry Lesson (Sec 3)

THE RETAIL INDUSTRY

What will I learn today?

• Find out if your Values, Interests, Personality, and Skills (VIPS) aligns with the face-paced and diverse retail industry.

• Possible Career Options in the Retail Industry

Let's take a closer look at the Retail Industry!

Multiple Choice

What does a retailer mean?

• Businesses that sell goods and services directly to customers

• Businesses that provide services to customers

• Businesses that sell goods to customers

• Businesses that sell goods to wholesalers

Multiple Choice

Which of the following ways do the retailers sell their products?

• Boutiques, Convenience Store & E-retailing

• Supermarkets, Boutiques, Convenience Store & E-retailing

• Shopping Malls, Supermarkets, Boutiques, Convenience Stores & E-retailing

• Shopping Malls, Supermarkets, Boutiques, Convenience Stores

E-Retailing

Advancement in technology opened business opportunities for retailers to reach customers in different parts of the world via the Internet. 

Multiple Choice

What is e-retailing?

• Buying of goods electronically over the internet

• Buying and selling of goods electronically over the internet

• Selling of goods electronically over the internet

• Selling of goods from a permanent store

Open Ended

As a Digital Marketer, what is Mr Effendi's jobscope?

As a Digital Marketer, you will be part of the robust Marketing Department.

You need to:

• Understand customers behavior and what factors affect their purchase decisions

• Create various marketing strategies and planning promotional strategies online/offline.

• Responsible for monitoring competitors activities.

Visual Merchandiser

Conceptualising product displays and store layouts.

Multiple Select

What are key skillsets required for a Visual Merchandising Manager as mentioned by Mr J-Sen?

• Videography

• Customer Service Skills

• Communication Skills

• Photography

• Technical Skills

Did you know?

As customers, we hardly think twice about what a store smells or the way it makes us feel.

Retailers use pleasant fragrances to increase sales and loyal customers.

Local polytechnic offers Diploma in Perfumery and Cosmetic Science.

What's Next?

• It is important to consider the industries that aligns to your Values, Interests, Personality, and Skills (VIPs).

• Find out the possible careers and the education pathways.

• Don't know where to start? Log in to your MySkillsFuture Portal to discover yourself.