Audience Positioning in Film

What is audience positioning??

Audience positioning refers to the way a story or narrative is constructed to engage and elicit specific emotional responses from the audience. It involves how the story presents characters, themes, and events to make the audience empathize with or relate to certain perspectives or viewpoints. In essence, it's about shaping the audience's understanding and emotional connection with the story.

In Disney movies, audience positioning is a crucial storytelling technique used to immerse viewers in the narrative and make them emotionally invested. Here are a few Disney movie examples that illustrate different aspects of audience positioning.

The following questions will test your knowledge of Audience positioning using Disney Films!

Multiple Choice

Which Disney movie explores the emotions of loss, responsibility, and the circle of life?

• The Lion King

• Aladdin

• Brave

• Rio

Multiple Choice

In which Disney movie is the audience invited to feel the emotions of empathy and the lesson of looking beyond outward appearances?

• Finding Nemo

• Frozen

• Beauty & The Beast

• The Lion King

Multiple Choice

What movie uses 'Voice' (Finding your voice, speaking up, etc) as its moral message.

• The Little Mermaid

• Mulan

• Toy Story

• Frozen

Multiple Choice

In which Disney film is 'Resilience' a key theme?

• Emperor's New Groove

• Finding Nemo

Multiple Choice

In which Disney film does the main character struggle with Selfishness, Greed and Power?

• Brave

• Emperor's New Groove

• Snow White

Multiple Choice

'Hard work is the key to success' - Which film has this message

• Princess & the Frog

• Toy Story

• Coco

Multiple Choice

'Learn to embrace the unknown and have the courage to try something new' is the message of which Princess Movie

• Snow White

• Rapunzel (Tangled)

• Cinderella

Open Ended

What is the message in UP?

Multiple Choice

"You must not let anyone define your limits because of where you come from. Your only limit is your soul." is a quote from which film?

• Snow White

• Ratatouille

• Coco