Exporting and Distributing Video

Exporting and
Distributing
Video

Lesson
4

Lesson Objective

Export and distribute your video files

Exporting in Our Digital World

Why is it important to understand
how to export and distribute video in
our digital world?

Open Ended

Why is it important to understand how to export and distribute video in our digital world?

Aspect Ratios

• 1:1 for social media
• 4:3 for SD screens
• 16:9 for HD screens
• 9:16 for social feeds
• Landscape vs. square/portrait
• Match platform requirements

Poll

Which Aspect Ratio do you prefer to work with?

• 16:9 - (landscape) HD TV or computer screen

• 4:3 - (landscape) SD TV or computer screen

• 9:16 - (portrait - Social Media)

• 1:1 - (Square - Social Media)

Fill in the Blanks

File Size and Resolution

File size: Min and Max

Resolution affects quality

Higher resolution, deeper color

Platform-dependent

Balance size and quality

Aim for optimal clarity

Dropdown

Video Resolution is described as the number of pixels​

Select answer

by the number of ​

Select answer

high.

Video Length

Max duration varies

Include credits in length

Short for social media

Longer for YouTube, websites

Adapt to platform limits

Plan content accordingly

Fill in the Blanks

Platform Specs for Export

• YouTube: 128 MB, 12 hours
• Facebook: 4 GB, 4 hours
• Instagram: 4 GB, 60 seconds
• Twitter: 512 MB, 140 seconds

File Types

• AVI: plays on Mac and PC
• MP4: most used on social media
• MOV: high-quality movies
• MKV: common multimedia files
• WEBM: web use
• WMV: email sharing

Match

Match the following

• AVI (Audio Video Interleave)

• MP4

• MKV (Matroska Video)

• WEBM

• MOV

Microsoft Created, best choice: PC & Mac

Widely used for streaming, supported by most browsers

Open standard, supports multiple audio and video codecs

Popular for online video sharing, lightweight format

Apple’s QuickTime Movie format

• Microsoft Created, best choice: PC & Mac

• Widely used for streaming, supported by most browsers

• Open standard, supports multiple audio and video codecs

• Popular for online video sharing, lightweight format

• Apple’s QuickTime Movie format

Can You Spot the Fib?

1

Resolution refers to the number of pixels making up
the image and screen.

2

Landscape is generally the best orientation choice no
matter what you’re shooting.

3

A 1:1 (square) aspect ratio is best for a computer screen.

Multiple Choice

Which is the fib?

• Resolution refers to the number of pixels making up the image and screen.

• Landscape is generally the best orientation choice no matter what you’re shooting.

• A 1:1 (square) aspect ratio is best for a computer screen.