Quarter 3 Module 16 Designing and Developing an ICT Project for

Empowerment

Te chnologies

Quarter 3-Module 16

Designing and Developing an ICT Project for Social Advocacy

What I Need to Know

The module mainly focuses on one lesson:

• Lesson 1 – Designing and Developing Social Advocacy

Learning Competencies and Codes:

1. Integrate rich multimedia content in design and development to best enhance the user experience and deliver content of an ICT Project for Social Change (CS_ICT11/12-ICTPT-IIm-p18)

2. Develop a working prototype of an ICT Project for Social Change. (CS_ICT11/12-ICTPT-IIm-p19)

Upon successful completion of this module, you are expected to:

1. understand the purposes of creating a video content in designing social advocacy;

2. understand how to develop social advocacy for social change using a video creation;

3. create and share own made video presentation as an ICT Project using rich multimedia content.

What I Know

Directions: Choose the best answer for each question. Write the letter of your answer on a separate sheet of paper.

Multiple Choice

Which of the following statement is NOT TRUE about designing a social advocacy?

• Collect ideas that seems to be fake to confuse other people.

• Collect ideas, make outlines, decide on the message, and make your content interesting and positive.

• In creating your own content, you should express yourself creatively and passionately to promote your desired advocacy

• Make sure to anchor your content to the four important purposes in producing a social advocacy- to inform, inspire, educate and entertain.

Multiple Choice

Which of the following is about infusing advocacy and learning with a sense of meaning and purpose to motivate and uplift your audience?

• To Inform

• To Inspire

• To Educate

• To Entertain

Multiple Choice

Fair use is an unlicensed copyrighted material that anyone can use for a certain purposes. Which of the following are in NOT included as purpose of fair use?

• Research

• Criticism

• Commentary

• Commercial Use

Multiple Choice

Jastine wanted to have a sound recording for his social advocacy. Which of the following is NOT TRUE about copyrighted sound recordings?

• Performances not incorporated in recordings shall be protected for fifty (50) years.

• Sound recording is a separate copyright that protects a recording artist’s rendition of a work.

• Copyright’s validity is twenty (25) years from the date when the recording took place.

• Sound or image and sound recordings and performances incorporated therein shall be protected for fifty (50) years.

Multiple Choice

A content purpose that empowers audience with knowledge by engaging them into a wise, hopeful and respectful cultivation of learning and application.

• To Inform

• To Inspire

• To Educate

• To Entertain

Multiple Choice

It is a legal concept that allows the reproduction of copyrighted materials for certain purposes that includes commentary, criticism, reporting, research, and teaching and with accordance of a prescribed guidelines.

• Fair Use

• Copyright

• Plagiarism

• Intellectual Property

Multiple Choice

MSA defines this process as a plan or specification for the construction of an object or system or for the implementation of an activity or process, or the result of that plan or specification in the form of a prototype, product or process.

• Design

• Develop

• Designer

• Developer

Multiple Choice

It is known as an American non-profit organization devoted to expanding the range of creative works available for others to build upon and share legally.

• Creative Works

• Cloud Commons

• Creative Commons

• American Commons

Multiple Choice

How many years should movies, television shows, YouTube videos and any kind of multimedia works shall be protected by copyright?

• During the lifetime of the creator plus fifty (30) years after death.

• During the lifetime of the creator plus fifty (50) years after death.

• Twenty (25) years from the date of publication. If it is unpublished, it is protected for fifty (15) years from the date of creation.

• Fifty (50) years from the date of publication. If it is unpublished, it is protected for fifty (50) years from the date of creation.

Multiple Choice

The purpose of producing content is to transform information to awareness. It is also a way of improving one’s knowledge and understanding on a certain issue.

• To Inform

• To Inspire

• To Educate

• To Entertain

Multiple Choice

It is the act known as Intellectual Property Code of the Philippines that protects all copyrighted materials.

• Republic Act 7610

• Republic Act 8293

• Republic Act 10175

• Republic Act 109291

Multiple Choice

The author’s right is a legal term used to describe the rights that creators have over their literary and artistic works.

• Fair Use

• Copyright

• Plagiarism

• Intellectual Property

Multiple Choice

Which of the following is prescribed guidelines in accordance with the fair use?

• Give credits to the copyright holder.

• Don't make money out of the copyrighted work.

• Majority of the content you created must be of your own.

• All of the above.

Multiple Choice

Books, news story, scientific paper, novel, poetry or any other forms of “word-only” are known as literacy works. In terms of copyright, how many years did a literacy works be valid?

• Twenty (25) years from the date of publication.

• Fifty (50) years from the date of publication.

• During the lifetime of the author plus fifty (30) years after death.

• During the lifetime of the author plus fifty (50) years after death.

Multiple Choice

Which of the following is the content purpose that ignite curiosity where learning happens while having fun?

• To Inform

• To Inspire

• To Educate

• To Entertain

Lesson 1-Designing and Developing Social Advocacy

This lesson provides information on how you will able to develop an ICT Project through an effective creation of a video presentation. This lesson will guide you to maximize the potential of your Social Advocacy to address Social Change. This is also the final stage of your Social advocacy where planning and conceptualizing, research for content, designing and development are combined to produce a meaningful output that serves as Catalyst of change.

What’s In

Directions: Based on the previous lesson, give your insight on the conditions asked below. Do the activity in a separate sheet of paper or as instructed by

Open Ended

As part of a growing community of online user, a lot of netizens are prone of becoming a victim of different cybercrimes every day. In applying of what you have learned from the previous lesson, how can you help other people lessen the vulnerability of becoming a victim from harsh people online?

What’s New

YouTube is the second largest social media platform or online channel next to Facebook (Statistica.com, 2019) that enables web users to create, co-create, discuss, modify, and exchange user-generated content. YouTube gives netizens the freedom and power to influence other people in the producing of variety of contents such as tutorials, vlogs, advocacy and more. Now, it is time for you to try to create your own YouTube Channel.

Open Ended

After creating your own YouTube account, search for a sample Social Advocacy video in the YouTube Search bar and answer the following questions on a separate paper:

Title of the Video: __________________

Uploader:_____________________

Video Link: ___________________

Date Uploaded: __________________

What is It

Designing Social Advocacy

According to Modern Sculpture Artists (MSA), a design is a plan or specification for the construction of an object or system or for the implementation of an activity or process, or the result of that plan or specification in the form of a prototype, product or process. The verb to design expresses the process of developing a design. The design generally has to gratify a certain goals and constraints such as aesthetic or overall look, functionality, economical and socio-political considerations that is expected to interact with a certain environment.

In designing and creating your own video content, you should express yourself by voicing out creatively with passion to promote the advocacy you desire. Collect ideas, make outlines, decide on the message, and make your content interesting and positive. Make sure to anchor your content to the four important purposes in producing a social advocacy:

1. Inform – Transform into an informative purpose in producing your advocacy. One main purpose of media is to inform the people of what is the real situation of the society. Voice out your thought in increasing understanding and making meaningful knowledge to share with others. Communicate with the audience with your heart. (e.g. Documentaries, News, Vlog and etc.)

2. Inspire – Infuse your advocacy and learning with a sense of meaning and purpose to motivate and uplift your audience. Make their viewing worthwhile, alive, and healthy on their eyes. Create new possibilities and desire to be taken. Inspire them to take actions. (e.g. Advocacy Video, Inspirational Video/Film, Endorsements, Testimonials and etc.)

3. Educate – Empower your audience with the proper knowledge. Make them aware and impart learning through your advocacy. To educate your audience means engaging them into a wise, hopeful, and respectful cultivation of learning and application. (e.g. Vlog, DIY Video, Tutorial and etc.)

4. Entertain – Ignite wonder, awe, and entertainment through learning. Learning is not always being serious, but it becomes more adequate if the person is enjoying while doing it. Give your advocacy an entertainment value. (e.g. Musical/Lyrical Video, Short Film, Viral Videos and etc.)

Developing Social Advocacy

Development phase is one of the crucial stages in constructing and producing your social advocacy, because this phase is where skills and creativity should foster. The creator should also need to be careful not to plagiarize works and give proper credits to the owners of different intellectual properties in crafting your project unless it is under the fair use. Fair Use means you can use copyrighted materials without a license but only for certain purposes. These includes commentary, criticism, reporting, research, and educational purposes. By this, fair use must follow these prescribed guidelines: a.) majority of the content you created must be of your own; b.) give credits to the copyright holder; and c.) don't make money out of the copyrighted work. The creator can also use Creative Commons – an American non-profit organization devoted to expanding the range of creative works available for others to build upon and share legally. The organization has released several copyright-licenses known as Creative Commons licenses free of charge to the public.

In copyrighting your social advocacy, a basic understanding of copyright principles is essential for anyone who publishes their creative works online. All copyright law under Republic Act 8293 – Intellectual Property Code of the Philippines covers a broad range of creative works. Copyright or author’s right is a legal term used to describe the rights that creators have over their literary and artistic works. Works covered by copyright and its validity ranges from the following medium:

a. Literary works – These are basically prose such as books, news story, scientific paper, novel, poetry, or any other forms of “word-only”. The validity of copyright under literacy works applies during the lifetime of the author plus fifty (50) years after death.

b. Musical works – These applies to both the lyrics and the music. Under musical works, the copyright falls under fifty (50) years from year recording took place.

c. Dramatic works – These are plays, including any accompanying music. Copyright in dramatic, works whether published or unpublished, expires fifty (50) years after the end of the year of creation.

d. Pictorial, graphic and sculptural works – These are photographs, drawings, paintings, and any other kinds of two- or three-dimensional art. These works’ copyright applies under fifty (50) years from the publication.

e. Motion pictures and other audiovisual works -These are movies, television shows, YouTube videos, and any kind of multimedia. The audio-visual works shall be protected for fifty (50) years from the date of publication. If it is unpublished, it is protected for fifty (50) years from the date of creation.

f. Sound recording – These are a separate copyright that protects a recording artist’s rendition of a work. Performances not incorporated in recordings shall be protected for fifty (50) years from the end of the year in which the performance took place. Sound or image and sound recordings and performances incorporated therein shall be protected for fifty (50) years from the end of the year in which the recording took place.

g. Architectural works. These are blueprints and similar plans for building. Works of applied art shall be protected for twenty-five (25) years from the date of its creation.

In crafting your proposed Social Advocacy, the following are the tools or software in developing your own video content but not limited to:

1. VideoPad (https://www.nchsoftware.com/videopad/index.html)- is one of the best video editing tools to take your first steps in the world of multimedia video editing. It is perfect for anyone starting to play around with video compositions as it is simple and easy to use.

2. Blender (https://www.blender.org/features/video-editing) - is an open-source program that is entirely free to use. Blender was designed is 3D animation suite that comes with a very useful video editor. The editor allows you to perform basic actions like video cuts and splicing and more. It also allows you to carry out more complex tasks like video masking. This makes it a very flexible video editor and caters to both beginner and advanced users.

3. Shotcut (https://shotcut.org/) - is a fully open-source program. This means after downloading it, you get access to all the features without the need for a paid upgrade. This video editor supports a wide range of video formats and boasts a great collection of tutorial videos. Two of the most striking features are 4K HD resolution support and its timeline editing. Shotcut will be a great editing tool for you if you wanted to have a 4K HD resolution for your video output.

4. Openshot (https://www.openshot.org) - is entirely open source. It has an easy to use drag and drop interface. Openshot packs features including unlimited layers and audio mixing. It also allows real-time previews when you create transitions between your clips. This free editor has also a nice balance between advanced features and a simple interface, good for beginners and advanced creator.

Video Response

What’s More

Open Video Recorder

What I Have Learned

Directions: Answer the following questions on a separate paper.

Open Ended

In your own word, what is Social Advocacy. How can it bring change to a society or community?

Open Ended

What do you think are the factors that can affect one’s advocacy? What would you suggest to other people who are on the phase of creating one?

Video Response

What I Can Do

Open Video Recorder

Assessment

Directions: Choose the best answer for each question. Write the letter of your answer on a separate sheet of paper.

Multiple Choice

MSA defines this process as a plan or specification for the construction of an object or system or for the implementation of an activity or process, or the result of that plan or specification in the form of a prototype, product or process

• Design

• Develop

• Designer

• Developer

Multiple Choice

Which of the following statement is NOT TRUE about designing a social advocacy?

• Collect ideas that seems to be fake to confuse other people.

• Collect ideas, make outlines, decide on the message, and make your content interesting and positive.

• In creating your own content, you should express yourself creatively and passionately to promote your desired advocacy.

• Make sure to anchor your content to the four important purposes in producing a social advocacy- to inform, inspire, educate and entertain.

Multiple Choice

Which of the following is about infusing advocacy and learning with a sense of meaning and purpose to motivate and uplift your audience?

• To Inform

• To Inspire

• To Educate

• To Entertain

Multiple Choice

The purpose of producing content is to transform information to awareness. It is also a way of improving one’s knowledge and understanding on a certain issue.

• To Inform

• To Inspire

• To Educate

• To Entertain

Multiple Choice

Which of the following is the content purpose that ignite curiosity where learning happens while having fun?

• To Inform

• To Inspire

• To Educate

• To Entertain

Multiple Choice

A content purpose that empowers audience with knowledge by engaging them into a wise, hopeful and respectful cultivation of learning and application.

• To Inform

• To Inspire

• To Educate

• To Entertain

Multiple Choice

It is a legal concept that allows the reproduction of copyrighted materials for certain purposes that includes commentary, criticism, reporting, research, and teaching and with accordance of a prescribed guidelines.

• Fair Use

• Copyright

• Plagiarism

• Intellectual Property

Multiple Choice

It is known as an American non-profit organization devoted to expanding the range of creative works available for others to build upon and share legally.

• Creative Works

• Cloud Commons

• Creative Commons

• American Commons

Multiple Choice

It is the act known as Intellectual Property Code of the Philippines that protects all copyrighted materials.

• Republic Act 7610

• Republic Act 8293

• Republic Act 10175

• Republic Act 109291

Multiple Choice

Fair use is the means of a copyrighted material to used without a license only for certain purposes. Which of the following are in NOT included as purpose of fair use?

• Research

• Criticism

• Commentary

• Commercial Use

Multiple Choice

The author’s right is a legal term used to describe the rights that creators have over their literary and artistic works.

• Fair Use

• Copyright

• Plagiarism

• Intellectual Property

Multiple Choice

Which of the following is prescribed guidelines in accordance with the fair use?

• Give credits to the copyright holder.

• Don't make money out of the copyrighted work.

• Majority of the content you created must be of your own.

• All of the above.

Multiple Choice

Books, news story, scientific paper, novel, poetry or any other forms of “word-only” are known as literacy works. In terms of copyright, how many years did a literacy works be valid?

• Twenty (25) years from the date of publication.

• Fifty (50) years from the date of publication.

• During the lifetime of the author plus fifty (30) years after death.

• During the lifetime of the author plus fifty (50) years after death.

Multiple Choice

How many years should movies, television shows, YouTube videos and any kind of multimedia works shall be protected by copyright?

• During the lifetime of the creator plus fifty (30) years after death.

• During the lifetime of the creator plus fifty (50) years after death.

• Twenty (25) years from the date of publication. If it is unpublished, it is protected for fifty (15) years from the date of creation.

• Fifty (50) years from the date of publication. If it is unpublished, it is protected for fifty (50) years from the date of creation.

Multiple Choice

Jastine wanted to have a sound recording for his social advocacy. Which of the following is NOT TRUE about copyrighted sound recordings?

• Performances not incorporated in recordings shall be protected for fifty (50) years.

• Sound recording is a separate copyright that protects a recording artist’s rendition of a work.

• Copyright’s validity is twenty (25) years from the date when the recording took place.

• Sound or image and sound recordings and performances incorporated therein shall be protected for fifty (50) years.

Open Ended

Additional Activities