

Global Media Week 6 Class 1
Presentation
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English
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University
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Medium
+43
Standards-aligned
Ashley Smalls
Used 1+ times
FREE Resource
55 Slides • 40 Questions
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2
News Quiz
3
Multiple Choice
President Trump told pregnant women to “fight like hell” against taking which common painkiller, linking it to autism in a way that many doctors said overstepped medical research?
Advil
Aleve
Motrin
Tylenol
4
Multiple Choice
Trump announced late last week that the U.S. would charge $100,000 for H-1B visa applications for skilled foreign workers. Which country accounts for the most H-1B visa holders?
China
India
Indonesia
South Korea
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Multiple Choice
Jimmy Kimmel is back. What media company said its ABC affiliates won't air the show...then changed its mind.
Nexstar Media Group
Cox Media Group
E.W. Scripps Company
Tegna Inc
6
Multiple Choice
Major League Baseball announced that it would implement what change starting next year?
The addition of a 10th fielder
Robot umpires to determine challenged calls
The addition of two teams from Europe
The removal of fans from behind home plate
7
Multiple Choice
The White House is threatening to do what if the government shuts down this week?
Take away free water in the Capitol building
Fire federal employees
Cut Social Security benefits
Give a tax cut to the rich
8
Multiple Choice
Which type of natural disaster recently forced a massive evacuation in southern China?
Earthquake
Volcanic eruption
Typhoon
Wildfire
9
Multiple Choice
Global leaders gathered in New York City last week to attend which annual meeting?
World Economic Forum
G7 Summit
UN General Assembly
NATO Summit
10
Multiple Choice
President Trump wants an investigation of mishaps at the U.N. General Assembly. What was one such calamity?
The elevator broke
The escalator broke
The teleprompter had the wrong speech
The interpreters got stuck in traffic
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Multiple Choice
What is the list price of Apple’s latest top-of-the-line iPhone?
$999
$1,999
$2,999
$5,999
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Multiple Choice
What didn't happen this week?
Iranian diplomats were banned from Costco
Kamala Harris endorsed Zohran Mamdani for NYC mayor
the Rapture
none of these happened
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Fill in the Blanks
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Multiple Choice
Which of the following best describes the concept of 'Political Economy' as discussed in the lesson?
The study of power relationships within media systems, focusing on ownership, control, and economic influence on content.
A philosophy that emphasizes free markets, deregulation, and privatization in media.
The process of intensifying worldwide social relations.
The rise of international organizations and global trade agreements.
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27
Multiple Select
Which of the following are historical roots of globalization according to the lesson?
Colonialism & Imperialism
Industrial Capitalism
Post-WWII Era
Digital Revolution
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29
Multiple Choice
How did the combination of railroads and telegraph systems in the 1800s contribute to the process of globalization?
They allowed information to travel faster than people, fundamentally changing how societies understood space, time, and connection.
They created new forms of entertainment for the masses.
They led to the creation of the internet and social media platforms.
They established global trade agreements and international organizations.
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Multiple Choice
Which of the following best describes the concept of deterritorialization?
The speed of information flow increases globally.
Social activities and cultural practices become detached from specific geographic locations.
Local and global forces influence each other in complex ways.
Traditional communities resist global integration.
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Fill in the Blanks
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37
Poll
Scenario 1: 1800s (Industrial Capitalism)
Railroads and telegraphs are transforming how fast information and goods move.
Invest in railroads
Focus on local trade
Send news by telegraph
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Industrial Capitalism
Option A: Invest in railroads
Explanation: This reflects social acceleration. Railroads moved goods and people faster, shrinking distances and fueling global trade.Option B: Focus on local trade
Explanation: This resists globalization. By keeping trade local, you avoid global interdependence — but you may also fall behind economically.Option C: Send news by telegraph
Explanation: This demonstrates the annihilation of distance. The telegraph allowed near-instant communication across long distances for the first time.
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40
Poll
Scenario 2: 1950s (Post-WWII Global Flows)
Television is spreading rapidly, and media corporations are expanding worldwide.
Export Hollywood films
Support local cinema
Broadcast international news
41
This is an example of contra-flows. Local industries push back against Hollywood dominance, keeping cultural identity alive.
Support local cinema
This reflects cultural imperialism. U.S. cultural products dominated global screens, shaping tastes and values abroad.
Export Hollywood films
Scenario 2: 1950s (Post-WWII Global Flows)
42
This highlights interconnectedness. Media brought global politics and events into homes, linking local and global realities
Broadcast International News
Scenario 2: 1950s (Post-WWII Global Flows)
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44
Poll
Scenario 3: 2000s–Today (Digital Age)
Question: The Internet and smartphones dominate daily life. How would you participate in this global moment?
Launch a global social media platform
Create localized content for your region
Build an online fan community
45
This balances local identity within globalization. It shows how local cultures adapt while still being part of global networks.
Create localized content for your region
This shows deterritorialization. Social media connects people regardless of geography, dissolving physical boundaries.
Launch a global social media platform
Scenario 3: 2000s–Today (Digital Age)
46
This demonstrates contra-flows and interconnectedness. Non-Western media can shape global audiences, resisting one-way cultural dominance.
Build an online fan community
Scenario 3: 2000s–Today (Digital Age)
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Demon Slayer
We’ve been talking about globalization — how media circulates across borders, but also how power and economics shape access. Let’s look at a current case study: Demon Slayer: Infinity Castle. It’s breaking global box office records, but streaming has been delayed until 2026. Watch this video and think about what that means for globalization.
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Poll
Crunchyroll delaying streaming until 2026 shows…
Globalization creates shared cultural events
Globalization is limited by corporate profit motives
Both at the same time
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Lesson
Social acceleration means media spreads fast, but corporate choices can slow access for profit.
Reality: Fans worldwide share memes/spoilers instantly, but must wait a year+ for streaming — unequal access despite global hype.
54
Poll
Who benefits most from this decision?
Japanese studios (Aniplex, Toho)
Crunchyroll/Sony
Fans/audiences
Theaters
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Lesson
Interconnectedness links local creators and global markets — but power imbalances shape who profits.
Reality: Theaters stay full, Crunchyroll/Sony maximize revenue. Fans outside theaters wait, showing uneven globalization.
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Poll
Is this release model (theatrical only, delayed streaming) progress or a barrier for globalization?
Progress — creates a global spectacle
Barrier — limits deterritorialization
Both
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Lesson
Deterritorialization suggests borderless flows, but regional rollout + streaming delays show borders still matter.
Reality: Infinity Castle is an international box office hit, but distribution choices block full global simultaneity.
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Crunchyroll and Aniplex have to decide how to release Demon Slayer: Infinity Castle to the world.
Imagine you’re in charge:
Do you keep the movie theatrical-only through 2025?
Do you release it on streaming sooner to meet fan demand?
Do you choose a hybrid model (limited theaters + earlier streaming)?
👉 Think about:
How does each choice affect profits?
How does it shape global fan access?
Which globalization concept (deterritorialization, interconnectedness, social acceleration, contra-flows) best explains your choice?
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Poll
Demon Slayer: Infinity Castle is in Japanese theaters. How do you release it globally?
Keep it Japan-only for now
Partner with Crunchyroll & stream worldwide quickly
Theatrical releases staggered across regions
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Poll
Scenario 2: Fan Communities
Question: Global fans are buzzing online after the Japanese release. What’s your response?
Encourage global fan creativity (cosplay, memes, art)
Enforce strict copyright and spoiler bans
Host official world tour fan events
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Poll
Scenario 3: Merchandising & Profit
Question: Infinity Castle is a global box office hit. How do you manage merchandise?
Japan-first exclusive items
Global partnerships (Funko, Uniqlo, Hot Topic, Amazon)
Allow fan-made merch
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Final Reflection
Looking at Infinity Castle’s July-to-September 2025 rollout, what does this show about globalization in media? Does staggered release build excitement, or does it highlight inequalities in access? Who benefits more — Japanese studios or international distributors like Crunchyroll/Sony?
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Poll
Do you see Nollywood’s Netflix partnership as…
Major progress for African cinema
A new form of cultural imperialism
Both progress and exploitation
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Lesson
Neoliberal globalization is driven by free trade and deregulation. Under neoliberalism, Global South industries (like Nollywood) are often invited into global markets — but usually on terms set by Global North corporations. This creates opportunities for visibility and profit but also reinforces old power imbalances.
Reality: Netflix provides budgets and reach, but controls which Nigerian stories are seen worldwide.
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Poll
Who benefits most from the Nollywood–Netflix partnership?
Nigerian filmmakers
Nigerian audiences
Netflix (a U.S. corporation)
Global audiences
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Lesson
Globalization is about interconnectedness — flows of culture, money, and power across borders. But interconnectedness is not equal. Media concentration means large corporations often gain the most from global flows, even when local industries contribute the content.
Reality: Global audiences gain access, but Netflix profits most, while Nigerian creators debate whether enough revenue stays local.
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Poll
Does Netflix’s involvement strengthen Nollywood’s deterritorialization (borderless storytelling), or weaken it by placing limits on what gets seen?
Strengthens it
Weakens it
Both — depends on perspective
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Reality
Deterritorialization means culture circulates beyond national borders. In theory, Nollywood films crossing into U.S. and European living rooms is a prime example. But deterritorialization can be shaped by gatekeepers — global distributors who filter and decide which cultural products actually travel.
Reality: Nollywood films are on Netflix worldwide, but the platform curates and filters what the world sees.
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Poll
Does Netflix help accelerate Nollywood’s growth, or risk making it too dependent on outside funding?
Accelerates growth
Creates dependency
Both
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Lesson
Social acceleration refers to how quickly money, media, and ideas now move across borders. Streaming platforms speed up Nollywood’s growth by instantly reaching millions. But acceleration can also trap industries in cycles of dependency, where growth is tied to outside capital instead of domestic sustainability.
Reality: Netflix boosts Nollywood budgets and reach, but Nigerian producers worry about creative and financial dependency.
73
Poll
Overall, Nollywood on Netflix is best described as…
Progress
Exploitation
Complicated — both at the same time
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Lesson
Globalization is not a one-sided story of progress or exploitation. It’s contradictory. For Global South industries, globalization can mean recognition, cultural pride, and economic opportunity — while also deepening inequalities, reinforcing Western gatekeeping, and risking cultural dilution.
Reality: Nollywood gains global visibility and prestige, but issues of ownership, control, and authenticity remain.
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Genshin Impact
The United Front is a Chinese Communist Party (CCP) political strategy that dates back to the early 20th century.
Its main goal: extend the Party’s influence beyond government and into society — especially in business, culture, religion, and overseas Chinese communities.
It does this by creating “United Front Work Departments” (UFWD) or United Front Offices inside organizations.
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Genshin Impact
If miHoYo indeed houses a United Front office, then its global cultural products (Genshin Impact) are not purely market-driven — they may also serve political and ideological aims (soft power, narrative control). That means: Its content could be shaped or censored to align with CCP guidelines. Its global expansion might carry political messaging (implicitly or explicitly). The boundary between “private tech firm” and “state actor” becomes blurred.
Neoliberal globalization often emphasizes markets and private actors, but in many places political power still plays a central role (especially in authoritarian contexts). United Front is a key CCP tactic to extend influence through ostensibly civilian organizations (businesses, cultural institutions). This challenges the notion that globalization is purely about corporate power — it shows that states also steer cultural flows.
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Poll
Genshin Impact is developed in China but became a worldwide hit. Is this…
Progress for Global South/East industries
Just another case of capitalism at work
Both progress and exploitation
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Lesson
Globalization enables media from outside the West to circulate worldwide. But under neoliberalism, even “contra-flows” often operate within global capitalist logics (e.g., monetization models, platform distribution).
Reality: Genshin Impact generated billions globally and influenced Western companies — but it’s built on microtransactions that raise ethical concerns.
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Poll
Who benefits most from Genshin’s global success?
Chinese developers (miHoYo/HoYoverse)
Global gamers
App stores (Apple, Google)
All equally
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Lesson
Interconnectedness links local creators and global markets — but unevenly. Tech giants often profit from infrastructure (stores, servers, payment systems) even more than the creators.
Reality: Genshin’s success boosted China’s gaming industry, but Apple and Google take a large revenue cut from in-app purchases.
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Poll
Does Genshin show deterritorialization (games crossing borders), or do platform rules and state policies still set boundaries?
Mostly deterritorialized
Still heavily bounded
Both
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Lesson
Deterritorialization suggests global culture moves freely. But with games, there are still restrictions: Chinese regulations, Western app store rules, and regional censorship.
Reality: Genshin launched globally, but its content is shaped by both Chinese state regulations and Western monetization norms.
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Poll
Does Genshin’s success accelerate diversity in gaming, or reinforce dependence on exploitative monetization?
Accelerates cultural diversity
Reinforces exploitative monetization
Both
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Lesson
Social acceleration speeds up cultural flows, but can also speed up problematic trends (e.g., loot box mechanics, pay-to-win models).
Reality: Genshin introduced anime-inspired aesthetics to mainstream global gaming, but also spread microtransaction-heavy “gacha” systems worldwide.
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Poll
Is Genshin Impact best understood as…
A triumph of contra-flows (Global East shaping Global North)
A product of neoliberal globalization
Both
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Lesson
Contra-flows resist cultural imperialism by reversing flows — Global South/East exporting culture globally. Yet within neoliberal globalization, these flows are shaped by capitalism and corporate power.
Reality: Genshin is one of the most profitable games worldwide, challenging Western dominance — but its model reinforces global corporate control of digital economies.
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Multiple Choice
Across the case studies of Demon Slayer, Nollywood, and Genshin Impact, what is a common theme regarding the impact of globalization on media?
Non-Western media achieving global influence
Decline of digital distribution
Homogenization of all global content
Western dominance in all media sectors
89
Multiple Choice
Which of the following best describes the concept of 'deterritorialization' as demonstrated by Genshin Impact's global influence?
Gameplay and cultural influence transcending national borders
Strictly local gaming cultures remaining isolated
Western developers dominating global gaming trends
Digital platforms limiting global adoption
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91
Multiple Select
Which of the following are listed as promises of media globalization?
Increased cultural exchange and understanding
Platform for marginalized voices
Cultural homogenization risks
Economic opportunities for local creators
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Fill in the Blanks
Type answer...
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Multiple Choice
What are the key requirements for the final research project assignment on globalization and media?
Submit a 1-page project proposal, use at least three scholarly sources, and present in a video, podcast, or PowerPoint format.
Submit a 10-page written essay, use only popular news articles, and present only in PowerPoint format.
Submit a group project, use any sources, and present only in video format.
Submit a 2-page project proposal, use only one scholarly source, and present in podcast format.
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