Promotion and Selling for Entrepreneurs

Promotion and Selling for Entrepreneurs

9th - 12th Grade

25 Qs

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Promotion and Selling for Entrepreneurs

Promotion and Selling for Entrepreneurs

Assessment

Quiz

Specialty

9th - 12th Grade

Medium

Created by

Chris Dorman

Used 380+ times

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25 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

2 mins • 1 pt

This is any form of communication the entrepreneur uses to inform, persuade, or remind consumers about its products or services.
Advertising
Promotion
Personal Selling
Communication

2.

MULTIPLE CHOICE QUESTION

2 mins • 1 pt

Shark Tank is a reality TV program that allows entrepreneurs to pitch their business ideas to a panel of potential investors. However, for the entrepreneur, Shark Tank is really a:
promotional tool
investment strategy
product development tactic
focus group experience

3.

MULTIPLE CHOICE QUESTION

2 mins • 1 pt

The entrepreneur needs a promotional plan and the first step in developing a promotion plan is to:
decide how much to spend
set specific measurable goals
choose the retail price
establish the brand image

4.

MULTIPLE CHOICE QUESTION

2 mins • 1 pt

This is any form of paid, non-personal communication that uses mass media to deliver the entrepreneur’s message to an audience.
Broadcasting
Targeting
Advertising
Directing

5.

MULTIPLE CHOICE QUESTION

2 mins • 1 pt

This media includes television and radio, meaning that a signal is transmitted:
Outdoor
Direct Mail
Broadcast 
Print

6.

MULTIPLE CHOICE QUESTION

2 mins • 1 pt

This media includes magazines and newspapers:
Outdoor
Direct Mail
Broadcast 
Print

7.

MULTIPLE CHOICE QUESTION

2 mins • 1 pt

This advertising media includes outside signs, billboards, messages on buildings, signs on buses or taxies, or benches.
Outdoor
Direct Mail
Broadcast 
Print

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