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AIDA way

Authored by Caesar Caramanico

Other

9th - 12th Grade

Used 151+ times

AIDA way
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10 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does the first 'A' in AIDA stand for?

Attention
Action
Interest
Attentiveness

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does the 'I' in AIDA stand for?

International

Interest

Idiot

Ingenuity

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is meant by the final 'A' in AIDA?

Attention
Action
Activate
Awesome

4.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

What information is used in the 'Interest' component of AIDA?

Statistics and facts about the product.

Large font, color and images.

Encouraging the target market to go out and buy the product.

5.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

What information is used when working the 'Desire' component of AIDA?

Statistics and facts about the product.

Large font, color and images.

Stimulating information focusing on a culture, status, connection

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What information are we looking for when ask for 'Action'?

Statistics and facts about the product.
Large font, colour and images.
Focusing on a culture, social, status group.
Encouraging the target market to go out and buy the product.

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Media Image

Look at this image. 
Identify information involving 'Attention'.

The best sunrise ever...
Ocean star
12 guests
Tailor made Polar Expeditions

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