4.16.18 (Page 102)

(1 min) - What is the title of page 102?

• Identify Target Audience

• Multimedia Mobility

• Create a Misson Statement

(3 mins) - After you have identified the goals for your multimedia project, you must...

• define the project's target audience.

• see when J.J. Evans created the waffle iron.

• expand awareness to order tickets.

The group of people that will view your presenatation.

• Target audience

• Apollo Theatre

• American Idol conference

(5 mins) - If you are creating a multimedia presentation for an English class, who would probably be your target audience, based on what the book said. Click all answers that apply.

• The students

• Your teacher

• The principal

• The neighbor's Pitbulls!

(15 mins) - If you are developing a Web site about nutrition and fitness, you would need a broader audience. Who would be included in your target audience, according to the book? Click all answers that apply.

• Men

• Women

• Children of all ages

• Adults

• Scrappy the neighbor's poodle.

(15 mins) - Use figure 4.4 for the next few questions. Before presenting a multimedia presentation, you must ask, "What characteristics do the members of your audience have in common?" Which answer would satisfy your question? Check all that apply.

• What is the target age group?

• How are members of the target audience alike?

• Consider their interests and skills, where they live, and other factors.

• Consider how you want your multimedia project to appeal to your target audience.

• Create targeted content and designs that are appropriate for the age group and the context of the project.

(15 mins) - Use figure 4.4 for the next few questions. Before presenting a multimedia presentation, you must ask, "How do you want your audience to use your multimedia project?" Which answer would satisfy your question? Check all that apply.

• What is the target age group?

• How are members of the target audience alike?

• Consider their interests and skills, where they live, and other factors.

• Consider how you want your multimedia project to appeal to your target audience.

• Create targeted content and designs that are appropriate for the age group and the context of the project.

(5 mins): Which answer will satisfy, "How many target audience want to use the multimedia project?"

• Consider wants and needs to your target audience, as well as the wants and needs of your client.

• Will most users have a high-speed Internet connection?

• Consider colors or graphics that are accessible to visually impaired or color-blind users.

(5 mins): Which answer will satisfy, "How will my target audience access the multimedia project?"

• Consider wants and needs to your target audience, as well as the wants and needs of your client.

• Will most users have a high-speed Internet connection?

• Consider colors or graphics that are accessible to visually impaired or color-blind users.

(5 mins): Which answer will satisfy, "Should my project include special features?"

• Consider wants and needs to your target audience, as well as the wants and needs of your client.

• Will most users have a high-speed Internet connection?

• Consider colors or graphics that are accessible to visually impaired or color-blind users.