About E-Marketing

Online search marketing and advertising revenue is:

• declining
• increasing
• remaining flat

_____________ buying and selling goods and services online.

• Ecommerce
• Ebuying
• Emarketing

________________ is the process of developing customer relationships through offers and communications contained in email messages.

• Email Marketing
• Virtual Marketing
• Message Marketing

__________ is the business use of selected social media channels to understand customers and engage them in communication and collaboration in ways the lead to the achievement of ultimate marketing and business goals. 

• Social Media Marketing (SMM)
• Search Engine Optimization (SEO)
• eMarketing

_____________ is the process of designing a site and its content whereby search engines find the site without being paid to do so. 

• SEO
• SEM
• SMM

All of the following are benefits of business blogging, except: 

• Decreased Web Traffic
• Establishes a Brands Credibility
• Increased Brand Visibility

Carrying out the goals of business through utilization of the internet

• e-commerce
• social networking
• digital marketing
• digital media

______________ occurs when a message gets sent from person to person to person.  Its used to spread a message and create brand awareness.

• digital communication
• digital marketing
• viral marketing
• virtual gaming

People using social networks to spread Word of Mouth advertising

• Viral Marketing

• Group Purchasing

• Online direct marketing

• Membership

Priceline, where users pitch airfare proposals to a ticket consolidator is an example of

• B2B

• C2B

• B2C

• C2C