Understanding media forms

Mr Shah has opens a new restaurant. He wants to advertise his restaurant. Which medias could he use?

• Phone calls

• TV advertisement

• Personal invitation

The RMC Rajkot Municipal Corporation is organising an event and they want to invite the people of Rajkot. What is the best way to do that?

• Through TV advertisements in other cities

• Giving invitations in the newspapers printed in Rajkot

• Putting up hoarding in Ahmedabad

Observe the hoarding given. Why do you think people use this media?

• So they can advertise to a large number of people.

• As it is bright and colourful.

• It is large and attractive so that it will catch peoples attention and they will read it. And their product will be advertised.

Look at the given birthday card. Why do you think people use this media form?

• To invite the people they know and care about.

• To invite everyone around them.

• So that it looks good to give people a card.

• It is used because they want to invite so many people.

A natural disaster has struck a place. The government wants to warn people on the spot. Which media forms are best to be used in this situation?

• TV news and Newspapers

• TV news and Radio announcements

• Radio announcements and Newspapers

A company wants to advertise their products in a small area. Which media would be best for them to use to advertise in small area?

• Putting up hoardings everywhere

• Passing on pamphlets to the people in that area

• Giving an advertisement in the whole of India

Which is the best way to invite a limited number of people whom you know to a party?

• Radio invitation

• Personal phone call or SMS

• Put it as a small invite in the newspaper

A new school has opened in the city. They want to advertise their admission dates to everyone in the city. Which media form is best suited for this idea?

• Put up hoardings in the city

• Give advertisements in the newspaper

• Get an RJ to announce it on the radio

• All the options can be used

Why do people announce things on the radio?

• As many people like it hear things

• So that many people get the information at the same time

• People are too busy read so they can get information just by listening

• All of the above

A group of people wants to share information with each other only. They do not want others to be a part of their group. Which is the fastes and best way to pass the information?

• Make a WhatsApp group and pass information

• Put it in the newspaper with a heading ‘Only for this group’

• Going and giving pamphlets to the members of the group