Advertisement Techniques Quiz_Nellis

What type of advertisement technique is shown here?

• Ideal Life

• Statistics and Facts

• Bandwagon

• Testimonials

Which advertisement technique scares people into buying the product

• Fear

• Patriotism

• Ideal Life

• Celebrities

A commercial featuring starving children in Africa asking for donations to help provide food and clean water to those in need.

• Bandwagon

• Heartstrings / Emotional Appeal

• Celebrity Endorsement

• Testimonial

What ad technique is being used here?

• Promotions

• Real Life

• Patriotism

• Celebrity

What ad technique is shown above?

• Promotions

• Patriotism

• Hyperbole

• Testimonials

• Testimonials

• Promotion

• Patriotism

• Bandwagon

• Humour & Ideal Life

• Humour & Celebrity

• Humour

• Humour and Statistics

• Patriotism

• Statistics

• Real life

• Celebrity Testimonial

Putting down another brand, product or candidate.

• Bandwagon

• Name Calling

• Testimonial

• Put Down

Using fear, family values, cuteness, love, nationalism etc. to create an emotional connection to the product.

• Transfer
• Glittering Generalities
• Card Stacking
• Appeal to Emotion