Branding Color

Branding Color

7th - 12th Grade

15 Qs

quiz-placeholder

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Branding Color

Branding Color

Assessment

Quiz

Arts

7th - 12th Grade

Practice Problem

Hard

Created by

Kole Lovett

Used 62+ times

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15 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Emotions are powerful and (whether we like it or not) drive our decision making.

True

False

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

As a brand, no one wants to cultivate a strong emotional connection with customers.

True.

False.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

According to neuroscientist Antonio Damasio, how consumers feel about a brand has more pull than what they think about a brand.

True.

False.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Repetition of the same color can weaken brand awareness.

True.

False.

5.

MULTIPLE SELECT QUESTION

30 sec • 1 pt

The most common areas you’ll be using your branding colors:

logo

website

storefront

advertisements

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

One of the earliest steps in building a brand is determining your brand __________________.

emotions

personality

colors

logo

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Once you established what your brand personality goals are, how do you determine which colors will work best?

Go to coolors.co and pick a snazzy palette.

It starts with first learning the emotional associations of each colors.

Go with blue...everyone likes blue.

Gradients work best because you can have a spectrum of colors.

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