
Market Segmentation
Quiz
•
Other
•
9th - 12th Grade
•
Practice Problem
•
Medium
Used 80+ times
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15 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What type of segmentation involves dividing a market based on age?
Demographic
Psychographic
Behavioral
Geographic
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What type of segmentation involves dividing a market based on where people live?
demographic
psychographic
behavioral
geographic
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What type of segmentation involves dividing a market based on how often a person buys a particular product?
demographic
psychographic
behavioral
geographic
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What type of segmentation involves dividing a market based on a person's hobbies?
demographic
psychographic
behavioral
geographic
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What type of segmentation involves dividing a market based on a person's income?
demographic
psychographic
behavioral
geographic
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What type of segmentation involves dividing a market based on people who live on beaches?
demographic
psychographic
behavioral
geographic
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What type of segmentation involves dividing a market based on a person's lifestyle?
demographic
psychographic
behavioral
geographic
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