2026: Unit II Review

_______________ is the process in which an individual becomes immersed into a story and loses track of the real world as he or she experiences the unfolding events in the narrative.

• spiral of silence

• transportation

• two-step flow

• uses and gratifications

_______________ says that when we are engaged with a narrative we become more susceptible to the claims and assertions made within the context of the story.

• narrative persuasion

• selective exposure

• spiral of silence

• transportation

_______________ is a perspective which suggests that the public play an active role in choosing media and that the public are goal-oriented in terms of their media use.

• transportation

• two-step flow

• uses and gratifications

• agenda setting (first-order)

_______________ posits that media enjoyment is a function of the judgements of characters (often based on morality) and the outcome for those characters.

• agenda setting (second-order)

• audience frames

• biased assimilation

• disposition theory

_______________ is the process of convincing ourselves that ethical standards do not apply to certain people in particular contexts.

• hostile media bias

• media frames

• (media) framing

• moral disengagement

_______________ refers to the mass media’s ability to direct our attention to specific issues and to structure the importance of political issues in the minds of the public.

• two-step flow

• uses and gratifications

• agenda setting (first-order)

• agenda setting (second-order)

_______________ concerns what attributes (elements) about an issue are important and the news is moving away from just showing/telling and is now editorializing.

• two-step flow

• uses and gratifications

• agenda setting (first-order)

• agenda setting (second-order)

_______________ says that, at times, the mass media has an indirect effect on us through the personal influence of other people, known as opinion leaders.

• spiral of silence

• transportation

• two-step flow

• uses and gratifications

_______________, at its most basic level, is the way in which a message is constructed and understood by emphasizing particular aspects of an event, while excluding others.

• hostile media bias

• media frames

• (media) framing

• moral disengagement

_______________ give structure to media messages by emphasizing particular parts of an event rather than others.

• exemplification theory

• hostile media bias

• media frames

• (media) framing