S3 BITs - Marketing

Marketing is:

• Trying to meet the needs and wants of customers to make a profit?

• Just advertising?

• Just about the price businesses charge?

• Just about the place we sell products?

USP stands for...

• Unified Sellers Products

• Universal Seller Permission

• Unique Selling Point

• Unusual Selling Person

Markets are...

• Only online selling

• Any place that goods and services are sold.

• Only selling products in stores.

• Any place outdoors

Businesses often focus their product towards a specific group of people, this is called:

• Target Store / Marketing Shopping

• Market Surrender / Target Shopping

• Target Practice / Product Aiming

• Market Segmentation / Target Markets

Pick 4: Which of the following are the 4 P's of the Marketing Mix

• Price

• Product

• Population

• Promotion

• Place

Businesses often focus their product towards a specific group of people.

• True

• False

TV advertising is a form of traditional advertising?

• True

• False

In App advertising is a form of digital advertising.

• True

• False

Promotion is one of the 4 P's of Marketing

• True

• False

Promotion in marketing can mean:

• who we sell our products to

• when we sell our products

• Advertising

• Sales promotion