SEO

What is SEO?

• Search Engine Organization

• Search Engine Optimization

• Search Expert Optimizer

• So Easy Office

Which is the most used search engine on the internet?

• Bing

• Baidu

• Google

• Yahoo

When researching keywords, what questions should you ask yourself?

• Is the keyword relevant to your website's content?

• Will searchers find what they are looking for on your site when they search using these keywords?

• Will they be happy with what they find?

• Will this traffic result in financial rewards or other organizational goals?

• All of the above.

SEO is all about enabling your ________to be found.

• iphone

• website

• keywords

• location

Backlinks are like ______ for your website.

• hyperlink

• votes

• sign

• drink

What is data called that tells search engines what your website is about?

• Metadata

• About Us page data

• HTML Data

• Root data

Keyword research allows you to ___________

• remove pages from search engine indexes

• learn about your customers interests

• determine which keywords to target

• build a website

What does SERP mean?

• Stop eating rice pudding

• search engine results page

• search engine resource page

• search engine resource program

What is a link to a page from another page of same site called?

• backlink

• friendly link

• internal link

• uplink

What is the formula Google and other search engines use to determine what pages/sites to suggest for a given search?

• SERP

• Algorithm

• Math, what math?

• Data Rich Referral Formula