Enterprise and Marketing - Learning Outcome 3: Understand product development

Enterprise and Marketing - Learning Outcome 3: Understand product development

9th - 11th Grade

81 Qs

quiz-placeholder

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Enterprise and Marketing - Learning Outcome 3: Understand product development

Enterprise and Marketing - Learning Outcome 3: Understand product development

Assessment

Quiz

Business

9th - 11th Grade

Hard

CCSS
RI. 9-10.8, RI.11-12.7, RI.11-12.5

+8

Standards-aligned

Created by

Emma Partridge

Used 222+ times

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81 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

2 mins • 1 pt

Which of the following is a true statement about the introduction stage of the product life cycle:
Profits are usually nonexistent.
Costs are low.
c. Sales growth is exploding.
There is intense competition

2.

MULTIPLE CHOICE QUESTION

2 mins • 1 pt

Which of the following is a true statement about the growth stage of the product life cycle:
Costs go up.
Competitors arrive on the scene.
It’s the longest-lasting stage of the product life cycle.
Sales increase very slowly.

3.

MULTIPLE CHOICE QUESTION

2 mins • 1 pt

Which of the following is a true statement about the maturity stage of the product life cycle:
Sales growth slows down.
Profits increase.
c. Competition becomes less intense.
It is the easiest stage for marketers.

4.

MULTIPLE CHOICE QUESTION

2 mins • 1 pt

Most of the products we use are in which stage of the product life cycle?
Introduction
Growth
Maturity
Decline

5.

MULTIPLE CHOICE QUESTION

2 mins • 1 pt

In Product Life Cycle stages, the stage in which sales and profits decrease is called
Introduction
Growth
Maturity 
Decline

6.

MULTIPLE CHOICE QUESTION

2 mins • 1 pt

Why does a company need to know the life-cycle stages of its products?
To prevent imitators from entering the market
To find new uses for the product
To predict the length of the life cycle
To adapt its marketing strategies

7.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Media Image

Which stage has rapid sales?

introduction

maturity

decline

growth

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