Business Writing Review

Why do we write instead of communicating verbally?

• For complicated information

• More easily understood

• Permanent record

• All of the above

Anyone who depends on or benefits from the work you do is considered:

• Audience

• Customer

• Colleague

• Boss

Which of the following would be considered an INTERNAL customer for a nurse?

• Patient

• Doctor

• Patient's Family

• Insurance Company

Which of the following would be considered an EXTERNAL customer for a police officer?

• Citizen

• Chief of Police

• Dispatcher

• Police Aide

Sending a holiday card meets which of the following purposes?

• Persuade

• Instruct

• Express

• Request

Giving a presentation at work about what your department has accomplished this year is an example of which purpose?

• Express

• Inform

• Persuade

• Request

An invitation from your dentist to make your next cleaning appointment which be which of the following purposes?

• Instruct

• Persuade

• Request

• Inform

Which of the following is an example of the Big Names persuasive strategy?

• Shaq says he loves IcyHot Patches

• IcyHot saying it is 10x more effective that other brands

• IcyHot is the #1 brand recommended by physical therapists

Which of the following is an example of the persuasive strategy kairos?

• 10% of your purchase will be donated to the American Cancer Society

• 10% off trucks for one day only!

• Studies have shown that this truck is the safest on the market

• This truck gets 2x better gas mileage than our competitors!

Which of the following is an example of using logos to persuade?

• #1 brand recommended by dentists!

• There is a limited supply of this toothpaste

• This toothpaste a 3x more whitening power!

• Studies show that this toothpaste is preferred for those with sensitive teeth