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Visual Merchandising Quiz

Authored by Kathryn Laurentius

Life Skills

10th - 12th Grade

Used 11+ times

Visual Merchandising Quiz
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20 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is the most accurate definition of visual merchandising?

The direct selling of goods or services
The way products are displayed in order to encourage sales
Viewing a product online
Displaying products and services in a way designed to attract customer's attention

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a focal point in visual merchandising?

The items a customer sees as they walk through the door
A display used in the centre of the store
A feature in the store window
An area of discounted products

3.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Entrances to stores should promote customer convenience and assist in store ____________________.

displays
customer space
sales
security

4.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

To create a focal point and keep the customer’s eye moving up and center, a(n)  ____________________ is a good geometric shape for a display.

square
triangle
circle
star

5.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Cleaning and repairs are essential for display ____________________ so that displays look attractive to customers.

maintenance
design
security
motion

6.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

What part of the store layout includes the aisles?

storage space
selling space
customer space
display space

7.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

A _____________ extends over a store's entrance

focal point
props
marquee
display

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