
MKTG Ch. 12 Selling
Authored by Brian Carter
Business
9th Grade
Used 5+ times

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20 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The purpose and goal of selling is to help customers make ________ buying decisions.
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Getting the customer's positive agreement to buy is:
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Educating the customer about the products features and benefits is:
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
You just purchased a new iPhone 12 and the sales person shows you a great case for your new phone. What selling step is the sales person using?
suggestion selling
closing the sale
presenting the product
none of the above
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Personal selling is any form of direct contact between the sales person and the customer.
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
A salesperson is most likely to find out how effectively a product actually functions in normal, everyday use from a(n)
advertiser.
competitor.
designer.
customer.
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What does "CRM" stand for?
Client Rate Management
Customer Relationship Management
Client Relations Movement
I am not sure what CRM stands for
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