principles of marketing chapter 8

There are _______ tools in the promotion mix.

• 5

• 4

advertising is a paid non personal presentation paid by companies , meant to promote ideas, goods or services.

• true

• false

which is one of the objective of public relation?

• to get rich

• to get the good corporate image

• to maintain customer.

this event is one of the promotion mix tool. what it is ?

• advertising

• public relation

• direct marketing

key word for personal selling is ____________?

• eye on eye

• face to face

• first impression

this picture ( Petron) refer to the:

• outdoor medias

• mail

• highway

this picture refer to the sales promotion. So what it is?

• sachet

• sample

• sambal

yes this is coupon and coupon is under the ______________ in promotional mix.

• sales promotion

• personal selling

• advertising

there are __________ step in selling process.

• 4

• 9

• 6

how to remember the personal selling process?

• paphoclofo

• paphoclolo

• paphocloko