International Marketing

Q. 1 Which of the following is a fully Industrialized country?

• A. Brazil

• B. Russia

• C. Germany

• D. Argentina

• E. Vietnam

Q. 5 Which of the following statements is true about the Internet ?

• A. The Internet further increases the advantages of rich economies over the poor ones.

• B. The Internet increases market transaction costs.

• C. The Internet allows for innovative services but at a relatively higher costs.

• D. The Internet enables smaller firms in emerging economies to sell into a global market.

• E. The Internet decreases the economies of scale from vertical integration

Q. 8 Which of the following is the largest common-market agreement in the Americas ?

• A. CFTA

• B. NAFTA

• C. Mercosur

• D. DR-CAFTA

• E. SAFTA

Q. 7 Economic Planners are often more ---------- oriented than marketing oriented.

• A. production

• B. advertising

• C. logistics

• D. theory

• distribution

Q. 9 Which of the following key provisions of NAFTA restricts Japan from assembling autos in Mexico and avoiding US or Canadian tariffs and quotas, unless the auto had a specific percentage of Mexican content ?

• A. Services

• B. Standards

• C. Rules of Origin

• D. Uniform custom procedures

• E. Government procurement

Q. 10 All of the following are traits of big emerging markets (BEMs) EXCEPT:

• A. they import less than smaller markets

• B. they are all physically large

• C. they have significant population

• D. they are regional economic drivers

• E. they are of major political importance within their regions

What is marketing?

• The attributes of goods or services
• Both A and C
• The action of promoting and selling products or services.
• One that is heavily regulated by the government.

What Utility is this? Having a product or service available at a certain time of year?

• Form
• Possession
• Information
• Time

Which is not one of the seven functions of marketing?

• Pricing
• Buying
• Promotion
• Selling

What is the definition of Product/Services Mangement?

• The process of deciding how to get goods into customers hand
• Dictate how much to charge for goods and services.
• Obtaining developing, maintaining, and improving a product.